12-13-2010 EDA MINMEETING OF THE ELK RIVER
ECONOMIC DEVELOPMENT AUTHORITY
HELD AT THE ELK RIVER CITY HALL
MONDAY, DECEMBER 13, 2010
Members Present: President Touchette, Cortrnvssioners Dwyer, KIutzing, Motin, Westgaard,
and Zerwas
Members Absent: Commissioner Tveite
Staff Present: CityAdmitristrator Lori Johnson, Director of Economic Development
Catherine Mehelich, Economic Development Assistant Annie Decker,
Environmental Adnruristrator Rebecca Haug, GreenCorps
Member/Environmental Intern Ross Pomeroy, and Executive
Secretary/Deputy City Clerk Jessica Miller
1. Call Meeting To Order
Pursuant to due call and notice thereof, the meeting of the Economic Development
Authoritywas called to order at 5:30 p.m. byPresident Touchette.
2. Consider Agenda
Consider Amendment to EDA Micro Loan to Promo Products was added as item 8.1.
MOVED BY COMMISSIONER DWYER AND SECONDED BY
COMMISSIONER WESTGAARD TO APPROVE THE DECEMBER 13 EDA
AGENDA AS AMENDED. MOTION CARRIED 6-0.
3. Consider Consent Agenda
MOVED BY COMMISSIONER MOTIN AND SECONDED BY
COMMISSIONER KLINZING TO APPROVE THE CONSENT AGENDA AS
FOLLOWS:
3.1. NOVEMBER 8, 2010 REGULAR MEETING MINUTES
3.2. CHECK REGISTERS
3.3. BALANCE SHEET
3.4. REVENUE/EXPENDITURE REPORT
MOTION CARRIED 6-0.
4. en Mike
No one was present.
5. Update on City Vision and Goals
Economic Development Authority Minutes
December 13, 2010
Page 2
Ms. Johnson reviewed her staff report. She stated that staff is continuing to move forward
and will provide periodic updates on progress.
6.
Ms. Decker presented her staff repoa.
General consensus of the EDA was support for beginning the branding process.
Commissioner Dwyer expressed concern with the scope of work not being detailed enough
to accomplish the goal and also regarding timing of this project.
Commissioner Motin explained that he is hesitant with moving forward on the branding
plan at this time because he doesn't believe the timi ~ is right. He stated thaz he sees this as
an action step to the recently approved vision and the Council has not approved any action
steps at this time.
Commissioner Westgaard expressed concern with the timeline of the project and malting
sure it is not rushed. President Touchette questioned if the timeline can be changed. Ms.
Decker stated that it can be changed based on EDA direction.
Commissioner Westgaard questioned if consultant fees increase if the project is lengthened.
Ms. Johnson indicated that it should not be a problem as long as language is included in the
contract allowing the city flexibility in timing.
Ms. Mehelich added that according to the proposed timeline, the EDA will not select a
consultant until Febmarywhich falls in line with the visioning and action steps process.
MOVED BY COMMISSIONER ZERWAS AND SECONDED BY
COMMISSIONER WESTGAARD TO AUTHORIZE STAFF TO BEGIN THE
RFP FOR THE BRANDING PROCESS AND TO PREPARE A LIST OF
PROPOSED SUBCOMMITTEE MEMBERS THAT WILL HELP FACILITATE
AND GUIDE THE BRANDING PROCESS FOR EDA CONSIDERATION IN
JANUARY. MOTION CARRIED 4-2. Conuiussioners Dwyer and Motin
opposed.
Staff Updates
Ms. Mehelich distributed and reviewed her Executive Director's report.
Ross Pomeroy, GreenCorps Member/Environmental Intern -outlined upcoming business
education events scheduled for January, April, and September.
8. Other Business
8.1. Consider Amendment to EDA Micro Loan to Promo Products
Ms. Mehelich presented her staff report.
MOVED BY COMMISSIONER KLINZING AND SECONDED BY
COMMISSIONER ZERWAS TO INCREASE THE AUTHORIZED MICRO
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December 13, 2010
Page 3
LOAN TO PROMO PRODUCTS BY $5,000 FOR A TOTAL MICRO LOAN
IN THE AMOUNT OF $30,000 WITH ATEN-YEAR AMORTIZATION.
MOTION CARRIED 6.0.
9. Adjournment
There being no other business, President Touchette adjourned the meeting of the Elk River
Economic Development Authority at 6:28 p.m
Minutes prepared by Jessica Miller.
Tina Allard, Ctry erk
Ro Touchette, President