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5.1. SR 06-13-2011'-1 // Elk REQUEST FOR ACTION River TO ITEM NUMBER Ma or and Ci Council 5.1. AGENDA SECTION MEETING DATE PREPARED BY Worksession June 13, 2011 Annie Deckert, Economic Develo went Mana er ITEM DESCRIPTION REVIEWED B~/ Request by ArtSoup Tim Simon, Finance Director REVIEWED BY ACTION REQUESTED Council discussion on being a sponsor for ArtSoup BACKGROUND/DISCUSSION Arts Alliance Chairman David Raymond requested $2,000 from the City Council at their May 16 meeting. It was the consensus of the Council that this request would be more appropriately directed to the Economic Development Authority and will be considered at their June 13 meeting. If the EDA chooses to deny this request, it will be brought forth for Council consideration at their June 13 meeting. FINANCIAL IMPACT This contribution is not budgeted into the 2011 budget. ATTACHMENTS ^ Request letter from Elk River Area Arts Alliance ^ Elk River ArtSoup 2011 Summary ^ ArtSoup Budgets 2009 and 2011 ACtlOtl Motion by Second by Vote Follow Up N:\Public Bodies\Ciry Council\Counal RCA\Agenda Packet\OG-13-2011\Artsoup.docx ~=, ~ .~~ ~ t _ * _.._ x _~ P.O. Box 737 716 Main Street Elk River, MN 55330 763-441-4725 info@elkriverart.org www.elkriverart.org June 1, 2011 Members of the Elk River EDA, ArtSoup is ready to cook again this Summer on June 18th! In order to support this event, the Arts Alliance has been asking local businesses and organizations to help fund ArtSoup by being sponsors of one or more of the many events that will be happening that day. Businesses can also support the festival by purchasing ads in the festival program. The Arts Alliance went before the Elk River City Council to request support for the festival and highlight what downtown has to offer. The Council decided it was more appropriate to have the EDA consider this request. We expect between 2,000 to 4,000 people will be drawn to the downtown area for this event, providing an excellent chance to showcase the businesses in the area as well as the improvements that have been made and the opportunities that still exist downtown. During the event the Downtown will be filled with activities for young and old. There will be local artists, representing all artistic fields, displaying their art in booths along Jackson Avenue and Main Street. The Riverfront stage will again be filled with performances from 10:00 AM to 9:00 PM. This year we will be supporting and highlighting local talent with most of our performers being home grown. Staying local, the food offerings available at ArtSoup will be provided by the local eateries, set up throughout the festival with booths and tables. Our Community Tent will include both activities for children as well as an opportunity for people to sample the offerings of many of our talented local arts groups including modern dance, ballet, theater, photography clubs and choral groups for men, women, boys and girls. Other community and cultural groups will also take part. The Arts Alliance is asking that the Elk River EDA help to ensure ArtSoup 2011 is arousing success by also being a sponsor at the $2,000 level. This will be acknowledged in the festival program and also on a placard at the event. We expect ArtSoup 2011 to be a great event for the entire Community! Thank you, David Raymond~y Chairman, The Arts Alliance Art Classes Arts in Harmony •ArtSoup Gallery & Gift Shop Performance Series Strings for Youth Elk River Arts Alliance ArtSoup 2011 Summary This year's ArtSoup festival will be a little different than in past years in that the Alliance is emphasizing local talent and local businesses. VJe have made an effort to support our business neighbors by using local restaurants (no outside vendors) and by bringing back the button sale which allows businesses to elect to participate in a discount promotion. All performers on stage will be from this region as will the artists. The community tent offerings have also been extended beyond the normal children's activities. This year, regional arts and cultural organizations have been encouraged to participate. Following is a brief summary of this year's activities: ARTISTS' SALES There will be over 40 artists' booths on 3ackson and Main Street filled with unique, one of a kind art items for sale. This central Minnesota region has an exceptionally large and talented group of practicing artists. The festival will represent most genres; jewelry, fiber, ceramics, paintings, photography, print making, glassblowing , and metal craft. There will also be a juried art show, with prizes. Any artist can enter, and again, the Schroeder art students will have a separate tent. RIVERFRONT STAGE PERFORMANCES The Riverfront stage will again be filled with performers from 10 AM to 9 PM. This year we are highlighting local talent so most of our performers are home grown. The Bistodeau Family Band will be the headline act at 7 PM. They have performed on A Prairie Home Companion and have garnered national attention since they last performed for the Alliance. This year, in addition to nine different performing groups, there will be Fiber Fashion show at 1 PM; clothing all created by local artists. Other performers will be performing on the street throughout the day. THE CO>4~VILJNITY TENT The Community tent activities have been expanded this year. In addition to the usual children`s activities, we have invited most of the regional art organizations to present their arts offerings -again talented and diverse; modern dance, ballet, theater groups, photography clubs, boys and girls, mens and women's choral groups: fine art instruction, etc. Other cultural and community groups will also be in attendance. Children's activities will include story time, shadow puppet theater, flower potting, face painting and more to be determined. LOCAL RESTAURANTS PARTICII'ATING Staying with our theme of local talent, we have asked the local eateries to supply the food and beverages rather than bringing outside vendors in. They will be set up throughout the booth areas with tables and chairs -Ala a Parisian street scene. DISCOUNT SALES AT LOCAL BUSINESSES We are bringing back the button sale from the 2007 festival. If one buys a button, the patron will receive a discount sheet for many of the downtown businesses, WE LOOK FORWARD TO ANOTHER WELL ATTENDED DOWNTOWN CELEBRATION. ArtSoup Budgets 2009 & 2011 Expense 2009 Actual Advertising & Promotion 3,640 Jurors 100 Awards 445 1Vliscellaneaus 840 PayPal fees 4 Performers (stage & Street) 9,163 Consultant 6,flOfl Postage .109 Printing 1,924 Rent -Facilities 1,131 Rental -Equipment 3,900 Sound & Light 2,016 Supplis 240 Utilities 1.57 29,669 Income Art Sales 800 Business Contributions 5,250 Sponsors 0 Button contributions 0 Individual Contributions 500 Entry Fees 1,300 Booth Vendor Fees 3,fl85 Ad Sales 2,900 C1vIAB 17.500 31,335 2011 Draft 2,600 100 500 0 4 6,100 100 2,000 1,150 4,000 2,000 500 160 19,214 Notes on 2011 budget - Graphics done in house; $2600 to n~aarketing - $300 t0 $600 for each performance group + street performers -mostly for brochure (posters in ads + promotion) includes technition 500 1,250 -includes Lions tent donation 5,000 2,000 -1900 last time in 2007 500 2,400 -40 artist booths @ $50, +Juried art @ $20 Sflfl -Local vendors @ $100; + request an ad 2,500 -most critical this time without MSAB 64000 grant -review date: 6/13/11 20,650