8.1. SR 07-02-2012REQUEST FOR ACTION
TO ITEM NUMBER
Ma or and Ci Council 8.1
AGENDA SECTION MEETING DATE PREPARED BY
General Business ul 2, 2012 erem Barnhart, Plannin Mana er
ITEM DESCRIPTION REVIEWED B~/
Visioning Update Cal Portner, Ci Administrator
REVIEWED BY
ACTION REQUESTED
Update on progress toward completion of the 2011-2012 action steps.
BACKGROUND/DISCUSSION
This item, originally scheduled for discussion at the June 18, 2012, Council meeting was continued to the
July 2 meeting.
In May 2011, the City Council adopted the goals and action steps, all associated with furthering and
promoting the vision identified in March 2011.
Using the same format as was employed for the last update in March, the boxes represent percentage
completed. Dark green boxes represent ongoing or items that have a direct impact to the budget, these
will be reviewed as part of the 2013 budget process or shown in future Capital Improvement Plans. The
Council will note that many of the beautification related tasks are budget impactful. Additionally, some
tasks that fell between departments were reassigned within the new organizational structure.
Next steps
The 2011-2012 goals should represent only the first step in a multi-year process that seeks improvement
in the quality of life for Elk River residents through the focused deployment of resources (time, energy,
money).
In August, prior to the Council establishing the preliminary level, staff anticipates having a workshop
based discussion on the Council's goals (currently innovation, community development, beautification,
opportunities). At that time, the Council will be asked to add or otherwise modify the general goals.
With these goals, staff will prepare action steps necessary to achieve these goals.
Staff will be available at the meeting to discuss the upcoming process.
FINANCIAL IMPACT
None
ATTACHMENTS
^ Adopted 2011 Tasks Updated June 28, 2012
raw~~~e er
A~'
Action Motion by Second by Vote
Follow Up
N:\Public Bodies\Ciry Council\Council RCA\Agenda Packet\07-02-2012\Vision update 7-2-12.docx
City of Elk River 2011 Goals
Abounding in natural beauty, Elk River is a vibrant, historic rivertown that promotes an active
lifestyle in an innovative and involved community offering unlimited opportunities.
Task 0% -Completed Update
Complete critical evaluation of Web C!A for
perceived value internally and externally Allard Solution proposed in 2013 budget
Al
Complete evaluation of alternative hours
A2
review Portncr
Evaluate existing
programs and services survey bang analyzed, results
Benchmark services provided by like cities simon
incorporated into 2013 budget
A3
Review assessment policy and funding options staff resources
to assure they meet the needs of all residents Fem rite necessary budgeted in 2012.
A4 ordinance approved, street utility
Periodic external communication from Council quarterly newsletterartidetrom
Enhance communication guard Mayor, councilipadsandeman
AS (i.e. blog, newsletter, etc.) addresses
Prepare survey for distribution to residents, cozen satisfaction survey
E
l
e
d d
l gauge interest in new and existing services oed~crt presented and accepted by the
council in November, zoii
A6 xp
or
an
eve
op new
programs and services
Expand ability to accept alternative forms of
well underway. start is training.
payment (Credit cards
online payments) Simon Full rollout expected within the
A7 , month.
Task ~ o/-completed Lead Update
Periodic internal communication from
Administrator (i.e. email, blog, newsletter, Portncr weckiyeounal update/
Enhance and expand sha repaint
B1 i
i etc.)
commun
cat
on Report current communication practices; Branding implementation in
B2 recommend improvements award process
Ongoing. Staff continues to test
Complete evaluation of citywatch or similar
C
i
h thesystemand wiu explore
tool for gen erdl CItIZen Yy InfOrm atlon u nn
ng _
integrating it for emergency
public nofification.
B3
Enhance and Expand and
Complete evaluation of social media use for ongoing. Parks and rec,
diversify public education occkcrt pinewood, Boa, and Bnergy cty
gq
and outreach various departments have been completed.
Increase use of press releases and city-wide Prcrequisite~. Brand plan. Press
Dept head release template completed.
marketing materials eultu rc adjustment
BS
ApprOd Ch school administration for civic Initial Conversation completed.
B6
engagement/ city service education Portncr
wrmer development necessary
B7 Create City Brand Complete City branding process ~eekert completed, implements son
ongoing
create recruitment, management of volunteer volunmer volunteer coordinanter
Increase volunteerism Pormer
BS program named
Task 0% -Completed Update
Prepare plans to improve primary
intersections with landscaping, lighting, and Barnhart Plan framework completed,
details specific to into rsection
C1 hardscaping.
Complete review, provide recommendations
Barnhart Ongoing
to incentivize improvements/ beautification
C2
Survey city owned property along major
corridors, determine if improvements are Hecker ongoing
C3 Improve, revitalize, and necessary
invest in streetscaping Complete improvements to primary Prerequisite: intersection design.
C4 alon rimar corridors
g p y
intersections Fcmritc
Budgctdiscussion
and entrances Implement median and streetscape design Prerequisite. median design
CS
and maintenance standards DoCO
Budgctdiscussion
Implement maintenance/ upkeep plan ooco Prerequisite: Plan development.
C6 Budgctdiscussion
Enforce maintenance standards with outside
Barnhart Ongoing
C7 agencies
Actively enforce zoning standards on primary approved by council in dune,
C8
corridors Barnhart
2011, action ongoing
Provide consistent and Utilizing brand, develop and construct councl reviewed in May, orking
C9 expanded signage consistent civic signage plan Barnhart
through design details.
Credte Op portU nltles t0
"
" Community cleanup completed.
Promote a
Spruce Up Elk River
day Haug othcropportunities being
beautify community
considered
C10
Goal: Opportunities- Foster apro-business atmosphere that provides incentives and other opportunities for new and existing business
Task 0% -Completed Update
D1
Position land for Complete downtown plan Barnhart In process, monthly meetings
development Identify and secure land for future In process, includes data center
D2
Commercial/ Industrial development Dcd<crt
planning, wetland banking.
Increase presence with legislators for state waisng final approval or io/ ie9
Fcmritc plansfromFHwa. ongoing
D3 highwaytransportation improvements relationshi buildin
Fd CI Itdte development Right turn lane extension far east
and redevelopment Complete low cost/ high benefit bound to south bound
enhanCementstOlmpYOVetrafflCfOWthrOUgh Fcmritc movements at the intersection of
the eXlSting street InteYSeCtlOns. 193~`~ Avc and TH 169. Budget
D4 item
working with 6reaterMSP on
review of incentive packages,
Evaluate existing Review incentive packages for new businesses, compiling data on potential
programs and services
recommend improvements Deckert
improvements in the future for
existing incentWes and potential
DS new incentives