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5.1. HRSR 02-02-2004 ITEM # 5.1. • .J1/ City of Elk -�-1 River MEMORANDUM TO: Housing & Redevelopment Authority FROM: Heidi Steinmetz, Assistant Director of Economic Development 'S DATE: February 2, 2004 SUBJECT: Downtown Property and Business Owner Feedback Attachment Memo from Jim Prosser, Ehlers &Associates, dated January 27, 2004. Issue Fifteen one-to-one meetings with approximately thirty downtown property and business owners took place during the month of January. Jim Prosser of Ehlers and Associates and Chris Leeseberg, City Planner conducted thirteen of the meetings. The Director of Economic Development, Chris Leeseberg, and I conducted the final two meetings. The purpose of the meetings was to gather additional input on the Downtown Revitalization Project and particularly parking options from the downtown property and business owners. The meetings were an additional tool used to communicate the project to the public. List of Meetings Held The attached memo from Jim Prosser summarizes the results of the property and business owner feedback gathered during the one-to-one meetings. Mr. Prosser will be available at the HRA to discuss the findings and recommendations. • Ed Barder, Property Owner — Olde Main Eatery • Jeff Krueger, Property&Business Owner — Daddy-Os • Tony Mikols,Business Owner — Mikols River Studio • Sue Anderson& Cookie,Business Owners — Sunshine Depot • Mike Rafferty,Property&Business Owner — Elk River Chiropractic, P.A. • Keith Holme, Property Owner&Joy McChesney,Business Owner — Kemper Drug • Frank Galli,Property Owner — Diamond City Bread • Richard Hinrichs,Property Owner — The Jungle • Steve Johnson,Property Owner — Antiques Downtown • Dennis Larsen, Property Owner&Mike Scheevel,Business Owner — Waterfall Spa Downtown Property and Business Owner Feedback Page 2 of 2 • Tammy Weeks,Business Owner — The Jungle • Jeff Jenson,Property&Business Owner — Marlo's Haberdashery&Jenson& Associates • Chuck Christian,Property Owner — Cinema Building&the following tenants: —Bruce Bromen,Bromen Systems —Richard Anderson, Senior Estates Specialists —Curt Snesrud,Thrivant Financial for Lutherans —Bernice Johnson, Receptionist, Cascade I Land Co.,LLC —Bob Pampusch, Farmers Union Insurance —Dean Peterson,Allstate Insurance • Lyla Aaland,Business Owner — Creative Genius • Steve King,Manager — American National Bank A total of ten property and business owners did not participate in the meetings due to lack of interest or no response. • • Page 1 of 3 0• EHLERS & ASSOCIATES INC OTo: Cathy Mehelich, City of Elk River From: Jim Prosser, Ehlers Associates Subject: Downtown Property and Business Owner Feedback WDate: January 27, 2004 Ehlers & Associates and City staff member Chris Leeseberg have conducted a series of thirteen interviews with downtown business and property owners. The purpose of these meeting was to seek feedback on parking issues, including reaction to several options to address the removal of the public parking in the Jackson Block. In addition feedback and • questions were solicited on general issues related to the proposed development. In total, fifteen meetings including about thirty people were conducted. Those interviewed were advised that their comments would be shared with the HRA and the City Council on a non-attribution basis. A summary of the findings is as follows: FINDINGS 1. All of those were generally well informed and cooperative. It was clear that they were concerned about assuring the long-term viability of the downtown area. Most recognized the need to stimulate a positive change to achieve long-term viability. There was some misinformation about project details (i.e. the type of proposed housing and the underground parking for retail and housing tenants) that was corrected, however it is likely that those not interviewed may still have misconceptions about some project details. 2. Several of the businesses along Main Street currently provide off-street parking for employees or rent space from adjoining property owners. 3. Most agreed(including Cinema tenants) that the Jackson parking lot was primarily in daytime hours used by Cinema Building employees and clients. Observations during the days interviewed appeared to confirm this. Jim Prosser,CIPFA (651)697-8503 Fax:(651)697-8555 Executive Vice President/Director jim @ehlers-inc.com 3060 Centre Pointe Drive http://www.ehlers-inc.com Roseville,MN 55113-1105 Elk River it: inevs'Parking Js'ues Page 2 of 3 • 4. No one supported the idea of a pedestrian bridge over Highway 10. 5. There was strong support for the idea of an expanded parking lot behind the Brick Block whether the proposed development proceeded or not. Most (including Cinema Building tenants) thought that this would mitigate the loss of the Jackson Block parking. This support was conditioned on the premise that the expanded parking would be in place prior to the loss of the Jackson Block and that the lot would contain an area reserved for employees of the downtown merchants. 6. There was support to close King access to Highway 10 to accommodate the expanded parking. Some observed that this would discourage the commuter parking that presently occurs on this site. One interviewee did indicate that the loss of King access would degrade traffic flow in the downtown area. 7. There was minimal support for preserving the Utilities building both because of perceived lack of historical significance and the need for parking. 8. There was general support for a parking ramp (two level)behind the Brick Block. But recognition that the cost may not be justified based on current parking requirements. • 9. Most of those interviewed acknowledged that employee on street parking reduced the available parking for customers. 10. Two business owners (out of the 15 property and business owners interviewed) opposed the development on Jackson block under any circumstances. One of those encouraged the City to evaluate moving the proposed Jackson development to the north of Highway 10 and across the railroad tracks as a superior location. 11. There was strong support for a pedestrian countdown timer for the Highway 10 and Jackson Avenue intersection. 12. There was mixed, but generally positive, support for the renewed enforcement of three hour parking limits if reserved parking was provided for employee parking in the expanded parking lot behind Kemper Drug. 13. One business identified the potential for creating more private off-street parking, however cooperation between the City and adjoining property owners would be required. • l 3060 Centre Pointe Drive «Phone» Fax:(651)697-8555 Roseville,MN 55113-1105 «Email_Address» http://www.ehlers-inc.com Page 3 of 3 • RECOMMENDATIONS Based on the interviews conducted the following recommendations are provided: 1. The City should construct the surface parking lot behind the Brick Block. This recommendation includes removal of the Utilities building. The parking should be installed prior to removal of Jackson parking. 2. Additional efforts should be made to encourage usage of existing commuter"ride- share" parking options on the north side of Highway 10. This could include signage and public education. Those currently parking on the south side of Highway 10 within the downtown area should be interviewed to assess barriers to use of designated parking. 3. The City and the existing downtown business group should cooperatively develop efforts to encourage education and self-policing of employee parking. 4. The City should renew its enforcement of 3 hour parking limits within the downtown area in conjunction with the cooperative efforts with downtown merchants. • 5. A couple of business owners thought that in the long term, consideration should be given to evaluating development of additional ramped parking in cooperation with the Bank of Elk River as an option for additional parking in the future. 6. A pedestrian countdown timer should be installed at the intersection of Highway 10 and Jackson Avenue. 7. The City should consider some cost sharing with business for building and maintaining employee parking within the downtown area. 8. The City should explore options to permit the private development of additional off-street parking as permitted. 9. The City should consider assisting Brick Block businesses in design and funding for improvements to the rear entrances of their businesses. • A 3060 Centre Pointe Drive «Phone» Fax:(651)697-8555 Roseville,MN 55113-1105 «Email_Address» http://www.ehlers-inc.com