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Item #6_3.
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MEMORANDUM
lkRiver TO: Planning Commission
i
FROM: Scott Harlicker, Planning Assistant 4
11
DATE: March 23, 1999
SUBJECT: Request by Leeann Chin for Amendment
To PUD Agreement for Elk Park Center
Request
Consider a request by Leeann Chin for an amendment to the PUD agreement for Elk Park
Center to allow signage on their awnings
Location
Lot 1, Block 3, Elk Park Center
IIIAttachments
• PUD sign agreement
• Letter from Leeann Chin
Issue
The applicant is requesting an amendment to the PUD sign agreement for Elk Park
Center. The applicant is requesting that they be allowed additional wall signage on the
awnings located on the west and north side of their building.
Existing sign agreement
The building in which Leeann Chin is proposed to be located in does not fit the existing
sign agreement. The existing agreement has different requirements depending on the site.
There are separate requirements for freestanding sites and multi-tenant buildings. This
site is a mix of both; it is s freestanding site with a multi-tenant building.
If this site was considered a multi-tenant building, similar to the stores in the Target
building, each business would be allowed only one wall sign. This did not seem practical
given the location of the lot. Staff felt a more realistic approach would be to treat each
IIIbusiness as freestanding in terms of applying the sign agreement.
13065 Orono Parkway • P.O. Box 490 • Elk River,MN 55330 • TDD &Phone: (612)441-7420 • Fax: (612)441-7425
Memo to Planning Commission
March 23,1999
Page 2
Freestanding buildings are allowed one wall sign unless the building abuts 2 or more
public streets. In this case the building abuts three streets so they would be allowed a total
of three wall signs if the building was occupied by a single tenant. However, since the
building has two tenants, each tenant will need its own signange. Each tenant has frontage
on two streets. Hollywood Video has frontage on Highway 169 and 1915`Avenue and
Leeann Chin has frontage on Freeport Street and 1915`Avenue.
It is staff's interpretation that according the existing sign agreement each tenant is
allowed two wall signs, one for each street frontage. The applicant is not disputing that
interpretation. What they are requesting is the sign agreement be amended to allow
additional signage on the awnings. None of the other buildings or businesses in the center
have signage on the awnings.
Evaluation of Request
It is difficult to justify allowing one building in the center to have awning signs when
none of the other businesses have them. The applicant states they need the extra signage
because it is part of their standard package.
Recommendation
110 Staff is recommending the Planning Commission recommend denial of Leeann Chin's
request to amend the Elk Park Center PUD agreement to allow awning signage on their
building.
•
S:\PLANNING\SCOTT\LEEANNPA.DOC
=AnLDI t lz
PLANNED UNIT DEVELOPMENT FOR
• ELK PARK CENTER
SIGN REQUIREMENTS
a. General Guidelines
1. All signs within Elk Park Center (EPC) Planned Unit
Development (PUD) must consist of materials and a design which
compliments the architectural elements of the principle building and
character of the project.
2. All freestanding signs shall have a minimum ten (10) foot
setback from all property lines.
3. Prior to installing any signs, a sign permit must be obtained
from the City Planning Department.
b. Development Sign (Along Highway 169)
1. One freestanding development sign identifying EPC will be •
permitted at the corner of Highway 169 and 192nd Avenue.
•
2. This sign may have a maximum height of thirty (30) feet and
width of seventeen (17) feet. The number of tenants allowed on
this sign shall be limited to two (2).
3. Attachment A, - an illustration of the approved development
sign.
c. Development Sign (Jackson Road and Freeport Avenue)
1. A second development sign may be installed at the
intersection of Freeport Avenue and Jackson Road.
2. This sign may have a maximum height of eight (8) feet and a
width of sixteen (16) feet. Total area shall not exceed one
hundred, twenty-eight (128) square feet.
3. Said development sign may identify two (2) of the tenants
within Elk Park Center.
4. Sign must be of a monument style and be constructed as
illustrated in Attachment B.
Sign Requirements, EPC PUD
April 15, 1994 Page 2
•
d. Tenant Identification (Along Jackson)
1. A monument style sign may be located at the intersection of
Jackson Road and southernmost entrance to the project.
2. This sign shall have a maximum height of six (6) feet and a
width of four (4) feet. •
3. The purpose for this sign is to identify the anchor tenant
(Target) located at the southerly end of the project.
4. Said sign shall be constructed in accordance with the
illustration on Attachment B.
e. Monument Sign For Freestanding Sites
1. Each of the freestanding buildings within EPC will be
allowed to have a freestanding sign. The freestanding sign must
• be of a monument style with a maximum height of ten (10) feet and
a maximum area of one hundred (100) square feet.
2. Attachment C illustrates a typical monument sign for
freestanding buildings.
f. Wall Signs (Freestanding Sites)
1. Wall signage for each freestanding building must consist of
individual letters and shall not have more than one (1) wall sign for
each principal building except that where the building abuts two (2)
or more public streets.
2. The gross surface area of a wall sign for freestanding
buildings shall not exceed ten (10) percent of the area of the
building wall, including doors and windows, to the which
sign is to
be affixed.
*g. Wall Signs (Multi Tenant Building)
1. Fascia signs for individual retail tenants shall be for store
identity only.
epcpud.bz
aign Requirements, EPC PUD Page 3
April 15, 1994
•
• 2. Capitol letters shall be no larger than 32" high, lower case
letters shall be no larger than 24" high. Signs shall be centered
over the entrance doors to the tenant space, or the leased area,
but in no case shall they extend closer than 3'-4' from the projected
lease line.
3. These signs shall be internally illuminated, individual letters
placed on a 4" square electrical raceway, painted to match the
brick facia.
4. No signage shall be permitted on the sides or rear of the
building, other than that required for delivery identification or traffic
control.
5. Attachment D illustrates a typical wall sign.
h. Major Tenant Signage
1. For the Target Store, this includes a 7'-0" diameter "bulls •
eye" and 6'-0" high individual, internally illuminated letters. A
• "Pharmacy" sign with 2'-0" (approximately) internally illuminated
letters shall be placed adjacent to the entrance.
2. Signage for the other anchor tenant, Cub Foods, shall be
compatible with both Cub's requirements and City approval. All
signage shall be internally illuminated, individual letters; proposed
signage includes the following:
"Cub" approximately 10'-0" high
"Foods" approximately 6'-0" high
"24 Hour Savings" approximately 3'-0" high
"Pharmacy" approximately 2'-0" high
Other Signs
1. All other signage that may occur within Elk Park Center PUD
and not specifically mentioned herein shall comply with Section
900.22 of the Elk River City Code.
2. Requests for signage that is not specifically mentioned
herein and is not consistent with the conditions, character and
intent of Elk Park Center PUD may be denied by the City.
epcpud.bz
n
1110
VEI B Leeann
Chin-
February 17, 1999
Mr. Scott Harlicker
City of Elk River
13065 Orono Parkway
PO Box 490
Elk River,MN 55330
RE: Leeann Chin, Inc.—Elk River Center
Dear Scott:
Per our conversation,this is a formal request for an amendment to the Planned Unit Development
Agreement for Elk River Center as it relates to the development of Lot 1,Block 3 in Elk River,
Minnesota.
Leeann Chin agrees with the Planning Commission's position that logo signage on the west side of the •
building is not needed, as the signage that is currently planned for the building is visible throughout the
• center. Instead, I am requesting permission for our standard trade dress on the awning and windows. fr " 1.
Based on our conversations, it is my understanding that because the proposed awning will have lettering, 0,.p`'
it is considered signage, and therefore will need to go before the City Council.
Scott, we have discussed the option of window neon and as I mentioned previously, Leeann Chin's tr,
position is the following: ".; "
•
n ;
• Neon is not an accurate representation of the product or the business we conduct. We feel
that the stenciling on the awning is a more sophisticated and attractive means to present our 4 >;
trade-dress. Elk River is adding an aesthetically appealing building to its community.
Leeann Chin feels our proposed awnings will enhance rather than detract from the appearance N, r,
of the building. ' ,{ *'
• Our standard package includes the stenciled awnings and window decals. They are a constant - ' ' 1:
for our customers, a means of identifying us in a competitive market. I ,
I thank you for your attention to this matter Scott. Please do not hesitate to call me at(612) 820-1203 if
you have any further questions. •
e `. •r
Sincerely,
1.„4,16„.„..„.4A,Afirag,
Lia Greenwood
Real Estate Manager • rt�'
•
Kms.,
3600 WEST 80TH STREET,SUITE 210 1'114
BLOOMINGTON,MN 55431
Tel 612.896.3606
Fax 612.896.3615 a
www.leeann-chin.com
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