2.3. ATTACHMENT 4 06-18-2018 2.3. attachment 4
EDA SWOT Analysis
(May 25, 2018)
Strengths—
■ Image and Public Safety
■ Municipal/Utility—Reliability
■ Community of Elk River is a selling point, Parks and Environment,
Accessibility to Natural Resources
■ Good Infrastructure
■ Schools and Reputation
■ Workforce
■ Sales Tax Study showed that just as many people are going out,as they are
coming in.We are not just a bedroom community anymore.
■ Greater MN versus Metro
Weaknesses
■ Articulating the process, candid, clear, and complete direction
■ Inventory of properties
■ Long Term Vision
■ Greater MN versus Greater MN
■ Transportation Corridor—Rush Hours
Opportunities
■ Market the stigma that we are in the "boonies", but not far from the metro
■ 169 Expansion to the north
■ Marketing the quality of life, tranquility
■ Good Programs Available
■ Amount of available gravel mining property to the north
■ Pull workforce from St. Cloud/Metro—45 Mile Radius
■ Market the 530 Acres of Land Available—Gravel Mining
Threats
■ We seem to be closed in,good old boy town
■ Development of St. Michael/Albertville on I94—Competing Neighboring
Community
■ Potentially High Tax Rate compared to others — (would like the comparison
sheet)
■ Identified Process—Break down the communication silos
■ Stigma—of not business friendly