7.2. HRSR 08-06-2018
Request for Action
To Item Number
Housing and Redevelopment Authority 7.2
Agenda Section Meeting Date Prepared by
General Business August 6, 2018 Amanda Othoudt, EDD
Item Description Reviewed by
2019 HRA Budget and Resolution Establishing Cal Portner, City Administrator
HRA Levy
Reviewed by
Action Requested
Review and approve the 2019 HRA Budget and attached Resolution establishing the HRA Tax Levy for
collection in year 2019. Following the HRA’s action, the City Council must approve and certify the HRA
levy to Sherburne County by September 30, 2018.
Background/Discussion
The Economic Development Division consists of two separate budgets including:
Economic Development Authority
Housing & Redevelopment Authority
Revenues
The budget proposes a balanced budget of the operating levy at approx. 0.0145% of estimated market
value. The state caps an HRA operating levy at 0.0185% of estimated market value.
The 2019 HRA tax levy revenue is based on Sherburne County’s estimated market value of
$2,184,397,000 and is expected to generate revenue of $316,450 and $8,000 in interest income.
Expenditures
The proposed 2019 budget was developed with the goals and action steps outlined in the 2017-2020
HRA/EDA Strategic Plan, the Mississippi Connections Downtown Plan, and the City Vision & Goals.
Major initiatives from these documents include:
Rehabilitating at least 5 properties by utilizing the HRA Housing Rehabilitation Loan Program.
Allocating $50,000 to rehabilitate target areas of the city which will be developed through
coordination of the HRA and Central Minnesota Housing Partnership (CMHP).
Budgeting $103,050 for acquisition of real estate for redevelopment projects in conjunction with
the Mississippi Connections Plan.
Allocating $5,000 to fund a downtown permanent public fixture policy
Major Changes
Direction from the budget workshop included the following changes:
At the July 2, 2018, HRA budget workshop, it was decided to maintain a balanced rate to reduce drawing
down reserves for the 2019 budget and allow funding for new revolving loan programs. Unspent funds at
The Elk River Vision
A welcoming community with revolutionary and spirited resourcefulness, exceptional
service, and community engagement that encourages and inspires prosperity
year end stay in the HRA fund for future housing and redevelopment purposes/projects. If a non-budget
item comes up in 2019 we can use the fund balance and make a budget amendment.
As of July 31, 2018, the HRA has a cash balance of $970,018.
Financial Impact
The expenditure budget is $324,450.
Attachments
Resolution Establishing the HRA Levy for Collection in Year 2019
2019 HRA Goals and Performance Measures
Proposed 2019 Budget Detail Spreadsheet
2017-2020 Strategic Plan
DT Permanent Fixture Policy
N:\\Departments\\Community Development\\Economic Development\\HRA\\Administrative\\Agenda\\2018\\08-06-2018\\7.2 sr 2019
Budget.docxDocument2
Resolution 18-_____
A Resolution of the City of Elk River Housing and Redevelopment Authority
Establishing the Tax Levy for the Elk River Housing and Redevelopment
Authority for the City of Elk River, Minnesota
WHEREAS, Minnesota Statutes, Section 469.033, Subdivision 6, authorizes the Housing
and Redevelopment Authority to levy an amount not to exceed .0185 percent of the
estimated market value within the city to be used for housing and redevelopment purposes;
and,
WHEREAS, the Elk River Housing and Redevelopment Authority anticipates
expenditures in 2019 for various housing and redevelopment activities.
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of Elk
River, Minnesota, as follows: The Housing and Redevelopment Authority requests the City
Council of the City of Elk River, levy a tax in the amount of 0.0140 percent of the estimated
market value of the city for the benefit of the Authority to be used as provided by Minnesota
Statutes.
th
Passed and adopted this 6 day of August, 2018.
Larry Toth, Chair
ATTEST:
Amanda Othoudt, HRA Executive Director
Division Performance Measures & Goals for 2019
Division:Housing and Redevelopment
Completed by:Amanda Othoudt
Date:June 25, 2018
Performance Measure
2017 Actual2018 Estimated2019 Projected
500 Direct Mailings were sent
500 Direct Mailings will be
to residential homeowners and
500 Direct Mailings Sent. Six sent, two educational
one educational meeting was
Measure percentage of new applications projects were completed in seminars to be conducted.
conducted . Estimating Five
for HRA Rehab Program2017. Resulting in a 1.2% Estimating 5 projects to begin
projects to begin in 2018
response rate.in 2019 resulting in a 1%
resulting in a projected 1%
response rate
response rate.
Promote new applications for the Blighted 1 property has been 1 property has been 1 property is estimated to be
Properties Commercial/Industrial rehabilitated through the rehabilitated through the rehabilitated through the
Forgivable Loan Program. Identify Commercial/Industrial Loan Commercial/Industrial Loan Commercial/Industrial Loan
Response rate.Program.Program.Program.
Division Goal
Goal Objective/Task
Target individuals interested in the blighted properties program
and the HRA Housing Rehab program. Work with Sherburne
Promote Preservation of HRA housing stockCounty to identify tax forfeited properties. Collaborate with
Building Inspections to create a point of sale program. Protect
and strengthen rental properties.
Continue to implement the Mississippi Connections Plan.
Explore the redevelopment potential of ISD #728, the city
parking lot and Elk River Meats. Work with the DT Association
to develop a beautification plan for the Main Street Corridor.
Promote a vital downtown
Implement a permanent fixture policy on behalf of the HRA to
install and maintain permanent public fixtures downtown
Target business owners interested in redeveloping blighted C/I
properties. Work with the building department to identify
Enhance redevelopment opportunities for C/l properties
properties eligible for the blighted properties C/I program.
2019 BUDGET DETAIL SHEET
Dept:Housing & Redevelopment Authority
Acct.2018 BUDGET2019 BUDGET
201520162017
Explanation/Detail of Supplies or Services
No.DetailTotalDetailTotal
ActualActualActual
PERSONAL SERVICES
4101Regular Pay46,21356,38159,91463,25067,900
4103Part Time Pay653
4104PERA3,4844,2924,4944,7505,100
4105FICA2,9383,5453,7163,9004,200
4107Medicare6878298699001,000
4108Insurance5,7477,1577,7948,40010,800
4109Workers Comp202278270300350
TOTAL PERSONAL SERVICES59,92472,48277,05781,50089,350
SUPPLIES
Office Supplies4942
4201 -
(shared with EDA)
General Supplies
42195,000
Downtown permanent fixtures5,000
TOTAL SUPPLIES49425,000
OTHER SERVICES & CHARGES
Legal Fees1,0231,9783,923
43043,0005,000
Misc.3,0005,000
Other Professional Services22,4108,525
431910,05010,000
Downtown Plan implementation10,00010,000
Solid Waste fee (downtown parking lot)50
Postage462075
4322500500250250
Travel, Conferences & Schools1,3502,0211,210
43311,000500
MREJ - Housing Seminars1,000500
Advertising/Marketing1,8286,3289,612
434913,90013,900
Housing program brochures - marketing/printing6,5006,500
Holiday Cards500500
HRA/EDA Shared Website5,7005,700
Lead Forensics - Split between HRA/EDA1,2001,200
Publishing72125552
4359150150
Public hearing notices150150
Insurance53
43611,2001,200
Property insurance - 426 Main/ 326 Gates1,2001,200
Utilities
334
4389600600600600
Building Repair/Maint. Services79,848
44011,9003,200
Lawn/snow removal 1,9003,200
Contractual Services27,9317,95216,800
440975,00050,000
Blighted Properties Program Funding75,000
Elk River HRA Rehab Program50,000
Dues & Subscriptions191237237
4433250250
Downtown Spotlight250250
Taxes -
426 Main St629
44377,0007,000
Miscellaneous75,311
4440 80,600103,050
Property acquisition80,600103,050
TOTAL OTHER SERVICES & CHARGES54,85193,972121,798188,150195,100
TRANSFERS OUT
33,50035,000
23,25024,75024,750
4721General Fund30,00031,500
3,5003,5003,500
4735Economic Development Authority (shared expenses)3,5003,500
TOTAL HOUSING & REDEVELOPMENT AUTHORITY141,525194,753227,147303,150324,450
8/3/2018
2016-2020 EDA/HRA Strategic Plan
BUSINESS DEVELOPMENT
Attract new businesses and support existing businesses to increase the city’s industrial tax base,
commercial tax base and employment base.
INDUSTRIAL STRATEGIES
Promote available sites, encourage business retention and expansion to grow existing
light industrial base with business recruitment/attraction techniques
Diversify economic base to include professional services, corporate campuses, energy-
related companies, and technology businesses
Review existing programs, resources, and services and recommend improvements to
increase competitive advantage and support goals
Explore creative economic development collaborations
Utilize Energy City and its tools to recruit new and assist existing businesses
COMMERCIAL STRATEGIES
Promote available sites, encourage business retention and expansion to grow existing
commercial base with business recruitment/attraction techniques
Diversify economic base to include a wide variety of retail and service industries, as well
as additional fine dining opportunities
Review existing programs, resources, and services and recommend improvements to
increase competitive advantage and support goals
Explore creative economic development collaborations
Enhance commercial district through business recruitment and activities
ACTION STEPS
Complete minimum of one BRE visit a month with participation from EDA/HRA and Council
members (manufacturers and top employers) and distribute Business Finance Toolkit, Available
Sites, Community Profile, Energy City Brochure, Business Recycling Toolkit and other pertinent
information.
Promote available sites through exhibits at various expos (minimum 2x/yr.)
st
Utilize 171 FAST implementation plan to create a marketing piece for Nature’s Edge Business
Center and an annual redevelopment action plan to monitor progress of implementation
Partner with ERMU to identify applicable rebates for available city-owned property
1
Promote applicable incentives through direct mailings (minimum 3x/yr.)
Promote Elk River to the restaurant industry through website
(www.elkrivermn.gov/restaurants), direct mailings, Constant Contact email blasts and other
marketing venues
Partner with Elk River Area Chamber of Commerce to coordinate Chamber goals with economic
development goals through various implementation tasks
Utilizing economic development publications make contact with businesses looking to expand,
relocate, etc.
Review Micro Loan Program and recommend improvements to increase competitive advantage
and support goals
Partner with ECC and ERMU to explore a joint incentive to attract energy-related technology
businesses
Partner with local schools and manufacturers to hold quarterly meetings to encourage students
to explore a career in manufacturing through plant tours, youth apprenticeship programs,
energy city tours and programs, and job shadowing
Update a powerful website for the Elk River Economic Development Department and the
Housing and Redevelopment Authority. Provide analytic reports on a quarterly basis.
Demonstrate support for existing manufacturers and raise awareness regarding their impact on
the community through various promotional activities and tours during Minnesota
Manufacturers Week
Identify target industries (e.g. craft brewery, manufacturing and medical device, etc.) and create
specific marketing pieces to identify advantages and programs to assist in business recruitment
Host quarterly Manufacturers’ Connection events with local manufacturers to promote financial
incentives, resources and relevant topics to promote business retention and appreciation
Produce an energy conservation best-practices brochure to provide to businesses
Coordinate with Energy City to plan and market energy city events e.g. Energy City Business of
the Year
Partner with Energy City and the Streets Department and continue to promote proper disposal
of Fats, Oils and Grease through videos, flyers, emails, social media, and other media
Host and Promote a quarterly business rountable event with local business leaders and
community stakeholders.
Partner with the Elk River Area Chamber of Commerce to hold annual event to promote
economic development resources and incentives (Juice Up Your Morning, Chamber luncheon,
Money Breakfast, etc.)
Continued contact and relationship development with Twin City commercial real estate
brokers/developers
2
REHABILITATION AND REDEVELOPMENT
Undertake strategies that facilitate rehabilitation and redevelopment of aging commercial, industrial
and residential areas to ensure private reinvestment and sustainability.
COMMERICAL/INDUSTRIAL STRATEGIES
Maintain a listing of available commercial /industrial sites
Promote available sites through various marketing initiatives
Identify and examine potential areas for revitalization
Review existing programs, resources, and services and recommend improvements to
increase our competitive advantage and support goals
Enhance downtown commercial district through business recruitment and people-
generating activities
Develop and implement a blighted properties program for both commercial and
residential properties
ACTION STEPS
Identify target areas for the blighted properties program
Partner with downtown business association and civic groups to promote existing and explore
new downtown activities (i.e. BNI, Chamber Connections, etc.).
Partner with Elk River Area Arts Alliance to explore funding concepts for an arts center within
the downtown study area
Create and distribute a survey to businesses to identify recommended improvements to existing
programs, resources and services, in addition to identifying preferred methods of
communication to improve Elk River business climate
Identify current property owners’ and businesses’ interest in redevelopment efforts both north
st
and south of HWY 10 and in 171 Focused Area Study area
Create a redevelopment policy regarding capitalizing the HRA development fund and identify
parameters for purchasing parcels
Create and distribute comprehensive business directory to promote downtown Elk River
Update short videos promoting available sites and applicable initiatives to distribute through
social media outlets, constant contact and website
3
RESIDENTIAL STRATEGIES
Maintain listing of vacant/foreclosed properties
Address housing gaps with Comprehensive Housing Market Study recommendations
Proactively review neighborhoods annually to ensure all home are properly maintained
through the code enforcement process
Seek and promote available programs to improve existing housing stock and incentivize
homeownership through CMHP
Provide educational opportunities regarding foreclosure prevention and housing
assistance programs by developing brochures/pamphlets
ACTION STEPS
Distribute MN Home Ownership Center foreclosure prevention, Energy City conservation
brochure, and Elk River Housing Toolkit information to local lenders, realtors, churches, non-
profits, builders, etc. (minimum 4x/yr.)
Partner with applicable non-profits (MNHOC, Tri-CAP, etc.) to hold educational events to
promote foreclosure prevention and housing programs (minimum 2x/yr.)
Continue to partner with the CMHP housing organization to fund and support a selective
housing removal and rebuilding program
Host an annual Realtors’ Day to educate realtors about the programs, processes and amenities
offered by the city
4
COMMUNITY BRAND
Utilize community brand strategies to effect necessary changes to strengthen and enhance community
image
STRATEGIES
Continue to implement and enhance marketing plan that reflects the Powered by
Nature brand, identifies desired target market(s), and complements other local efforts
to promote the community internally and externally
Maintain existing and build new community support for the Powered by Nature brand
Establish benchmarks for performance measurement
ACTION STEPS
Distribute window clings and larger windows signs of the logo
Promote the brand, engage residents, and distribute materials at expos (3x per year) and at
events such as Realtors’ Day, Leadership Elk River, and Manufacturers Connection
Create profiles on first-tier business owners in Salesforce – a tracking software used to record
information on local businesses and visits
Benchmark the impact of the Powered by Nature brand with data from Google Analytics and a
search engine optimization analysis.
Promote Public Art Installation and research opportunities to expand public art within the city.
5
TRANSPORTATION
Advocate and support proactive planning for improvements to the local and area transportation system
in a way that will support existing businesses and complement new economic growth.
STRATEGIES
Advocate regional and local transportation improvements
Encourage transportation improvements as part of redevelopment/development
opportunities
Support efforts to leverage local funds with state/federal resources
ACTION STEPS (submitted by City Engineer)
Increase contact with legislators for state highway transportation improvements
Complete low cost/high benefit enhancements to improve traffic flow through the existing
street intersections
Advocate for the continued use and expansion of Northstar commuter rail service.
st
Continue implementation of transportation improvements as detailed in the 171 Focused Area
Study
Assure all proposed development improvements are consistent with our local and regional
transportation plans.
Leverage State and Federal investment for mobility improvements to TH 169 and TH 10 with the
already spent local dollars for the planning of improvements to these sections.
Evaluate all available grant opportunities to determine if the local matching amounts are a cost
effective and feasible solution to support our objectives and strategies.
Promote the Quiet Zone, Northstar Commuter Train and Bike paths.
6
Downtown Permanent Public Fixture Policy
Purpose
The Elk River Housing and Redevelopment Authority (the “HRA”) recognizes the need for appropriate
permanent fixtures available for general public use in order to maintain a safe, clean, and accessible
downtown area to preserve the vitality of the business district and prevent the emergence of blighting
conditions.
Definitions
“Downtown area” refers to the area designated “DD” in Exhibit A.
“Permanent public fixtures” are fixtures placed on a non-temporary basis for general public use and
includes, without limitation, light poles, other lighting, benches, planters, trash and recycling receptacles,
and bicycle racks.
Budget
The HRA shall set aside a portion of its budget each year for the purposes of acquiring, installing, and
maintaining permanent public fixtures in the downtown area.
Expenditures
The HRA shall determine what expenditures are made for permanent public fixtures in the downtown
area. To ensure the needs of the downtown area are being met, the HRA will accept recommendations
and requests for specific permanent public fixtures from the Elk River Downtown Association (“ERDA”).
In determining how to allocate its downtown area permanent public fixture budget, the HRA may review
the recommendations and requests of ERDA. Requests and recommendations made by ERDA are for
advisory purposes only. Whether the requested or recommended expenditures are made is solely the
decision of the HRA.
Expenditures may be subject to city approval and/or public bidding laws as applicable.
527263v2 JSB EL185-13
EXHIBIT A
MAP OF DOWNTOWN AREA
527263v2 JSB EL185-13