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9.0. PRSR 10-03-2018 Item: 9 lkof Memorandum cE River To: Parks and Recreation Commission From: Michael Hecker,Parks and Recreation Director Date: October 3,2018 Subject: Director's Report This report is a monthly highlight of department activities related to collaborations, strategic planning, staff changes/developments, and park operations. Active Elk River.com The new Active Elk River microsite is now on line. We also have printed materials and a mailing will be going out soon to all residents. A Power Point will be presented to the Commission at the October 3 meeting. An advocacy group has registered with the state and has a steering committee structure in place. Senior Center Facility Location Tom Betti of 292 Design, Council Member Jennifer Wagner and staff presented the senior programming space plans to two groups at the Activity Center. The first meeting, September 13, had about 40 people, the second meeting,about 25. There many tough questions and some ongoing attempts to scuttle the plan with intricate details such as where will the handicapped parking spaces be located, how far do we have to go to get copies made,where will the RSVP office and staff offices be, etc.. In all, staff feels we made some good inroads. Many of the seniors seem open and positive with the changes. City Communications Report Attached is the communications report for August. This is a new monthly report that our Senior Communications Coordinator Kaylin Clement has developed. One thing to note is the Riverfront Concert Series was the most visited webpage in August. Website visits were down but coming off the substantial boost in site hits from ElkRiverFest in July,that is not a surprise. / 1 � EAE1 I1 N:\Departments\Parks and Recreation\Commission\Packets\2018\10-03-18 PRC Packet\Director's Report 10-3-18.docx NATURE , . Communications City of Performance Report Elk ........„ August 2018 River .. . Elk River . 0 © o d C W EBS I T E VISITORS ) plw �ao ,b �rvKs cammnr M, �K� E,k FrvttFeu Now D 79 . dir• , 'd4 Current Month: 22,605 ," Previous Month: 30,959 ?: ' c., _ . 10 Most Visited Pages R :_ k Riverfront Concert Series 1,695 ►'0 k - Hockey Leagues, Clinics 1,514 ... = r Employment 1,442 (L s it ,.., Parks and Recreation 1,209 Elk River Arena 804 NOTE: The number of website visitors Pinewood Golf 726 represent the number of times the website — was visited, without regard to repeat Departments 704 visitors. The most visited pages reflects all pages other than the homepage. Agendas and Meeting 638 Police Department 552 4# < NOTIFY M E Elections and Voting 542 Categories / Subscribers Active Elk River (*84) 96 �' -' Arena (*5,910) 5889 f c City E-Newsletter (*541) 531 ., . 10 Top Search Terms Hwy 169 Redefine (*7) 54 • Animal Licensing Parks & Rec E-Newsletter (*13,301) 13,253 Rivers Edge - --- Proposed Ordinance (*95) 105 Farmers Market iV Cr • , -- *Previous month subscriber total: Flag Football Gopher Feet Claim Form WHERE are people viewing our website from? CITY . VISITS — Pavement Management - rz Minneapolis. Minnesota, United States 4,595 °. Pinewood Golf Course _dia � Saint Paul, Minnesota, United States 3,053 Learn to Skate 0 - I Elk River, Minnesota, United States 2,352 c Fall Breakaway ns --- Big Lake, Minnesota, United States 750 o Permit for Ground Sprinkler = Savage, Minnesota. United States 687 t f*, Saint Michael, Minnesota. United States 570 1 ''l Chicago, Illinois, United States 556 ( SOCIAL MEDIA ) i -. '7';::4'liq •Si' ' .-...71 - -, ,, -,.,. 4, River ........4,;)0 e , _r_ .r,,„ _ . t �.r! r_ j ..„._. _ . __.,. . Elk -.- Elk River City t R . River u is 58 a o or Government f M ,- City of Elk River Twwees Tweet,h replies Mean I Home '' to' e« aoor.c ana 9. a l ne a.:r, e or..MN ra+an Noranbw Ik Ca11dmW - _,. Abell( aft Law \Follow Al Snare Baawntw0000. ' pm 4propwlr awrwa -c- a e Photos ®bew My rile aa,..mnr:rx`. t4Grwware Reviews /Mlle a Post.. Q Photo Album 0 Ore Video a Homem- Wiens I 1 FACEBOOK TWITTER New"Likes" in Aug: 28 New Followers in Aug: 14 Total "Likes": 1,521 Total Followers: 86 Total Aug Reach: 19,218 Total Aug Impressions: 7,007 Facebook Reach: The number of people who had any post from our page enter their screen. Twitter Impressions: The number of times users saw your content on Twitter. jTop3 Top3 No. 1 - Elk River Fire Dept. Open House No. 1 - Caren Staples Volunteer of the Month Reach:2,761 I Reactions:27 I Shares:6 Impressions: 1,360 I Engagement: 24 No. 2 - Fall Clean Up Day No. 2 - #CityHallSelfie Day Reach: 1,487 I Reactions:24 I Shares: 10 Impressions:983 Engagement: 74 '46 City of Elk River etkrtver_mn No. 3 - Line Ave. Cul-de-Sac Suspended Happy CityHallSelfie Day. everyone! We Reach: 1,392 I Reactions:27 I Shares:5 I.-1E`:_ might be biased but serving the City of Elk • t o'fto River is second to none if you ask us! Check •al a out the full album of CityHallSelfieDay pics x " -"RI - ;, 'il herert https iwvrw facebook.com<<pg/CityofElkRiverip August Social VIM ' g , Medea Highlight , ; r, � ,. _ I' t L - ,� k _ee ' ;,.. .+. *4 ,o il4 41 . ' �} , No. 3 - Primary Election Day On August 30,the drone video of Rivers Edge Commons Impressions:633 I Engagement: 26 VOTE Path debuted on the Parks and Rec Facebook page. - HERE' PRECINCT u To date, it has been viewed 1,200+times. — ,lj7Ya^-0amH,L, Check it out: https://tinyurLcom/ycrk3en8e