3. EDSR 07-15-2019
The Elk River Vision
A welcoming community with revolutionary and spirited resourcefulness, exceptional
service, and community engagement that encourages and inspires prosperity
Request for Action
To
Economic Development Authority
Item Number
3.1
Agenda Section
General Business
Meeting Date
July 15, 2019
Prepared by
Amanda Othoudt, EDD
Item Description
2020 EDA Budget & Budget Goals
Reviewed by
Lori Ziemer, Finance Director
Reviewed by
Cal Portner, City Administrator
Action Requested
Information presented for discussion only. Action is to be taken at the August 19, 2019, EDA meeting.
Background/Discussion
As part of the budget process, a budget workshop is advisable to allow for informal discussions regarding
the goals and objectives, major projects, and other items influencing the EDA budget.
Staff prepared a draft budget to address several of the goals outlined in the strategic plan, downtown plan,
the city’s vision worksheet, and through recent EDA discussion. In order to meet the requirements of the
EDA Bylaws, the EDA must approve the budget at their August 19, 2019, regular meeting, and make
recommendation to the City Council on September 3, 2019.
As drafted, the proposed expenditures are $339,950. Staff is proposing a slight increase in expenditures
for office supplies, conferences and schools. Staff is proposing a decrease in fuels, legal, telephone,
advertising and marketing, and publishing. Staff is proposing to allocate $45,000 towards the wetland
credit bank which is a shared initiative between the EDA and the Environmental divisions. Allocating
$3,000 to the Initiative Foundation and allocating $5,000 towards the Public Art Initiative.
The EDA levy options are as follows:
1) A Balanced Rate
2) 0.01813% Maximum Rate
All levy options are applied against the Estimated Market Value that will be obtained from Sherburne
County. In addition to the tax levy, we also calculate interest income of $5,000 and $3,500 transfer from
the HRA for supplies and shared costs.
Financial Impact
None
Attachments
EDA 2020 Budget Goals
EDA Budget Worksheet
Division:
Completed by:
Date:
Performance Measure 2018 Actual 2019 Estimated 2020 Projected
Conduct BR&E Visits 24 24 24
Facilitate 4 Site Visits 2 3 4
Work with Engineering and Communication staff to
proactively work with the business community impacted by
the 169 Redefine Project and assist them with relocation
within the city if necessary.
169 Redefine Project
Develop and expand a microloan program to encourage 50 new
green collar jobs by 2024
Increase the number of companies actively manufacturing
products or components of products directly or indirectly used in
renewable energy or energy efficiency by 2024
Work with ERMU and Environmental Departments
Work with ERMU and Environmental Departments
Celebrate and grow our existing businesses Conduct Business Retention and Expansion visits to local
businesses
Division Performance Measures & Goals for 2020
Strategic Recruiting: Attend targeted industry (data centers,
manufacturing, energy, medical device technology) trade
shows, leverage opportunities with local companies. Identify
key decision makers, provide FAM tours, coordinate
development meetings with city/county/state. Partner with MN
Marketing Partnership, Sherburne County and ERMU.
Promote available properties on MNCAR. Attend Annual Site
Selector Guild Conference.
Continue to fund the wetland bank to facilitate new
development where wetlands impede growth.
Maximize and leverage DEED monies, Initiative Foundation,
Sherburne County Revolving Loan Fund and other financial
tools and incentives
Goal Objective/TaskDivision Goal
Market the City of Elk River and gain positive exposure for the
city
Grow and maintain an inventory of private and public properties
available for future development
Maintain financial incentives to enhance economic development
Economic Development
Amanda Othoudt
May 23, 2019
7/11/2019
Dept:Economic Development Authority
Acct.2016 2017 2018
No.Actual Actual Actual Detail Total Detail Total
REVENUES:
3111 Property Taxes 342,574 358,578 375,631 325,100 331,450
3322 MV Credit 195 202 196 - -
3621 Interest Income 3,420 3,792 8,376 4,000 5,000
3629 Miscellaneous Revenue 333 27,992 - - -
3949 Transfers In - HRA 3,500 3,500 3,500 3,500 3,500
TOTAL EDA REVENUES 350,022 394,064 387,703 332,600 339,950
EXPENDITURES:
PERSONAL SERVICES
4101 Regular Pay 84,571 89,871 97,777 101,850 106,550
4103 Part-time Pay 12,600 12,600 12,150 12,600 12,600
4104 PERA 6,535 6,830 7,513 7,750 8,100
4105 FICA 5,448 5,747 6,151 7,000 7,300
4107 Medicare 1,318 1,390 1,490 1,650 1,750
4108 Insurance 10,735 11,691 15,439 16,200 16,750
4109 Workers Comp 398 406 473 550 500
TOTAL PERSONAL SERVICES 121,605 128,535 140,993 147,600 153,550
SUPPLIES
4201 Office Supplies 4,310 1,307 1,248 2,100 2,600
Office supplies 1,100 1,100
Computer Software/Licensing (MNCAR, Sketchup, etc.)1,000 200
Computer replacement (Colleen)1,300
4212 Fuels & Lubes 120 45 32 200 50
Unleaded gas 200 50
TOTAL SUPPLIES 4,430 1,352 1,280 2,300 2,650
OTHER SERVICES & CHARGES
4304 Legal Fees 8,951 6,525 2,450 7,000 3,000
Misc.7,000 3,000
4319 Other Professional Services 2,000 - - - 10,000
ED Strategic Plan 10,000
4321 Telephone 922 1,211 963 1,000 900
Cell phone reimb. (Colleen - $30/mo)400 400
Cell phone w/hotspot (Amanda - $40/mo)600 500
4322 Postage 278 302 642 350 650
Marketing mailings 350 650
4331 Conferences/Schools 18,632 10,319 13,647 11,500 12,300
EDAM 1,300 1,000
Annual IEDC Conference 2,400
Chamber Events 175 150
MREJ 375 400
MNCREW 100
CMMA 100 100
SLUC -
Springsted 400 400
Ehlers -
Site Selector Conference 2,550 2,500
Economix Spring or Fall 3,000 2,150
Misc. training - IEDC Certification?200 1,200
MAEDC 3,400 1,900
4349 Advertising/Marketing 72,945 69,286 71,525 71,850 59,500
Community Profiles 1,500 750
2020 BUDGET
2020 BUDGET DETAIL SHEET
Explanation/Detail of Supplies or Services 2019 BUDGET
7/11/2019
Dept:Economic Development Authority
Acct.2016 2017 2018
No.Actual Actual Actual Detail Total Detail Total
2020 BUDGETExplanation/Detail of Supplies or Services 2019 BUDGET
Advertising (Production & Publication)22,450 15,000
Direct Mailings - Mfg Week 200 150
Real Estate Signs - 4,000
Promo items 5,000 2,500
Special events 2,150 3,150
Sponsorships (City/EDA)10,500 9,850
Catalyst 4,100 4,100
Trade Shows & Lead Generation (includes travel)16,050 11,900
EDA Website (EDA share - 1/2 EDA & 1/2 HRA)5,700 5,700
Lead Forensics (Shared by EDA/HRA)1,200 1,200
Promotion & Awards 1,100 900
Powered by Nature sponsorships 1,600 -
Holiday card marketing 300 300
4359 Publishing 258 - 168 350 200
Public notices, etc 350 200
4361 Insurance 87 63 146 100 150
Auto insurance 100 150
4433 Dues/Subscriptions 4,062 4,083 4,986 4,550 4,550
EDAM 500 500
Chamber 500 500
CMMA 250 250
MNCAR 300 300
IEDC 700 650
Finance and Commerce 300 300
Rotary 250 300
MN Marketing Partnership 700 700
MAEDC 300 300
MPLS/ST Paul Business Journal 300 300
Greater MSP/Salesforce License 450 450
4440 Miscellaneous 88,900 4,776 3,028 48,000 53,000
Initiative Foundation 3,000 3,000
Wetland credit bank 45,000 45,000
Public Art 5,000
TOTAL OTHER SERVICES & CHARGES 197,035 96,565 97,555 144,700 144,250
TRANSFERS OUT 38,000 39,500
4720 Jobs Incentive Fund - 66,000 -
4721 General Fund 34,800 34,800 36,600 38,000 39,500
TOTAL EDA EXPENDITURES 357,870 327,252 276,428 332,600 339,950
REVENUES OVER/(UNDER) EXPENDITURES (7,848) 66,812 111,275 - -
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