7.4. HRSR 02-03-2020
Request for Action
To Item Number
Housing and Redevelopment Authority 7.4
Agenda Section Meeting Date Prepared by
General Business February 3, 2020 Amanda Othoudt, ED Director
Item Description Reviewed by
HRA 2019 Annual Report Cal Portner, City Administrator
Reviewed by
Action Requested
Receive the HRA Annual Report presentation.
Background/Discussion
The Annual End-of-Year Report provides an overview of all projects completed and ongoing.
Financial Impact
N/A
Attachments
2019 Annual End-of-Year Report
The Elk River Vision
A welcoming community with revolutionary and spirited resourcefulness, exceptional
service, and community engagement that encourages and inspires prosperity
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The City of Elk River strives to
proactively facilitate redevelopment,
housing diversity, and reinvestment in our
community. The Housing and
Redevelopment Authority (HRA) had an
exciting year filled with redevelopment
projects that will improve our overall
community.
Home construction has slowed as our
inventory of platted lots are built out.
With high prices and low inventory, a
strong labor market and rising incomes
we expect the demand to drive the
opening of new developments in 2020.
In 2019, Elk River saw 117 new single family housing starts, which was
down 23% over the previous year. Additionally, the City Council approved
only two single-family plats totaling 50-lots in 2019 in comparison to six
single-family plats totaling 192 lots in 2018. We saw a slight decrease in
interest rates in 2019, which could help the market turn around in 2020.
The HRA continues to promote the reinvestment into our older housing
stock to preserve housing diversity for all life cycles through our Housing
Rehabilitation Loan Program, which was administered by the Center for
Energy and Environment (CEE).
The HRA collaborated with CEE to offer many new energy-related
programs in 2019. These statewide programs such as the Home Energy
Loan Program, additional Home Improvement Loans, solar financing and
even unsecured loan programs offer additional options for homeowners in
Elk River and an opportunity to leverage our dollars.
In 2020, I am looking forward to a year of progress in the promotion of the
new and improved HRA rehabilitation loan program and other
redevelopment projects in conjunction with the Mississippi Connections Plan in
Elk River through goal setting and plan implementation.
aothoudt@ElkRiverMN.gov
763.635.1042
ElkRiver.MN.gov
Amanda Othoudt
Economic Development Director
DIRECTOR’S MESSAGE
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KEY HIGHLIGHTS
HOUSING STUDY UPDATE
Maxfield Research & Consulting was contracted by
Sherburne County to complete a county-wide housing
study. The study will project housing demand from 2020
through 2030 and will provide recommendations on the
amount and type of housing that could be built in
Elk River, and the county to satisfy that demand.
A study completed by Maxfield in 2018 for the City of Elk River identified a potential for approximately 864
new housing units. About 20% of the total is for senior housing; while general-occupancy housing accounted
for 80% of the need. Demand is strongest for houses for sale, representing 395 of the 864 new housing units. It
also identified a strong need for additional market rate (172 units) and affordable rental housing (93 units).
■The Center for Energy and Environment began
administering the HRA Home Rehabilitation Loan
Program.
■One additional property was purchased along Main
Street for redevelopment.
■LHB, Inc. completed a TIF analysis for the Main
and Gates Redevelopment Project.
■Two dozen flower hangers were purchased for the
downtown light poles to assist in beautification
efforts in collaboration with the Rivers Edge
Downtown Business Association.
■Preliminary development agreement was initiated with Modern Construction to identify the possibility of a
downtown redevelopment project.
SINGLE FAMILY RESIDENTIAL
The availability of single family homes for sale in Elk
River were at their highest point in 2016. The
inventory dropped substantially in 2017, rising slightly
between 2017 and 2018 and inventory trending
slightly upward again in 2019.
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SINGLE FAMILY RESIDENTIAL (CONTINUED)
The median sales price in Elk River has risen nearly
$70,000 since Q1 of 2016. The increase in single
family home prices could be attributed to the lack of
inventory over the same period of time.
The supply of homes for sale since Q1 of 2016 in
Elk River has decreased from three months to just
under two months supply in Q3 of 2018. We saw a
come back in 2019 settling off at a 2.8 month supply.
The trend in 2020 shows a slight decrease in the sup-
ply of homes for sale.
Single family homes in Elk River do not stay on the
market for long. In early 2016, homes were on the
market for an average of 41 days. In 2019, single fam-
ily homes stayed on the market for 25 days or less.
The trends seem to be slowly scaling back up in 2020.
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Economic Development Au-
The HRA acquired one more property in 2019 as part
of a redevelopment project that would align with the
Mississippi Connections Plan. Five properties have
been purchased and developers have shown interest in
the project. The redevelopment project will include
trail connectivity and access to downtown.
MAIN AND GATES REDEVELOPMENT
PERMANENT FIXTURE POLICY
The HRA recognized the need for appropriate permanent fixtures available for general public use to maintain a
safe, clean, and accessible downtown area, to preserve the vitality of the business district and prevent the
emergence of blighting conditions. The HRA committed to allocating a portion of their annual budget to install
permanent fixtures that will improve the core of downtown Elk River. In 2019, ERMU installed new light poles
downtown, and the HRA approved the purchase of two dozen flower hangers for the new poles. The Downtown
Rivers Edge Business Association will be raising funds to purchase flowers for these hangers starting in 2020.
BLIGHTED PROPERTIES FORGIVABLE LOAN PROGRAM
In 2019, the HRA revisited the residential program
to discussing changes allowing for flexibility to
builders to acquire these types of homes with the
intention that the properties will be owner-occupied
upon completion.
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REHABILITATION LOAN PROGRAM
In 2019, the Center for Energy and Environment (CEE) took over the administration of the HRA Rehabilita-
tion Loan Program. Just over $40,252 was dispersed as part of this program for two projects in 2019. Residents
took advantage of the low-interest loan program to make improvements to their homes.
CEE was also able to finance four more projects in Elk River by leverage additional program dollars through the
Minnesota Housing Finance Agency and the Energy Efficiency programs through CEE. Homeowners were able
to make energy efficiency improvements, needed home repairs, install new windows, siding and landscaping.
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New in 2019 was an HRA ad campaign. Staff worked with the city’s Communications Department to create
the campaign, which ran on the EDA/HRA Facebook and Twitter pages along with the city’s social media
sites. The ad campaign highlighted the HRA Housing Rehabilitation Loan Program and the different
improvement and enhancement projects that qualify for funding. As part of the campaign, communications
staff created a branded logo (shown below) and scheduled monthly alerts on timely home issues that people
may face, for example, ice dam issues in the winter.
MARKETING
Advertising
City of Elk River, MN
2019
Magazine # Subscribers Rate Cost of Impressions
Elk River Community Guide 25,000 $750.00 $0.03
Star News December 7 20,500 $315.50 $0.02
Star News December 14 20,500 $315.50 $0.02
Star News December 21 20,500 $315.50 $0.02
Star News December 28 20,500 $315.50 $0.02
Star News January 4 20,500 $315.50 $0.02
Total 20,500 $2,327.50 $0.02
Marketing and advertising of the HRA Housing Rehabilitation Loan Program, continued in 2019 with five
quarter-page color ads in the Star News local newspaper. The ads ran the last five weeks of the year as a kick off
to the upcoming spring home improvement season. Two ads were placed in the Star News to invite people to
attend informational meetings facilitated by CEE. The program was also marketed in the 2019 Elk River
Community Guide via a quarter-page full-color ad. The guide was sent out to all Elk River residents and will be
distributed throughout the year in various venues.