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Hartung Powerpoint Presentation 09-08-2020Why THE ECOLOGY PROJECT I set out to create a space that functions as a community hub and regional attraction; one that embodies all the great characteristics that make Elk River a vibrant place to call home, run a business and raise a family. My ultimate goal was to pay respect to the historic feel of downtown while expanding the appeal. Ecology brings together outdoor and indoor spaces, recreation and work, old and new, and raises the bar for responsible community driven development. 01. VISION Prove that private development can fulfill public aspirations while providing a high return on taxpayer's dollars 02. MISSION Grow downtown Elk River to become the best place to live, shop, relax, and thrive in our local area and beyond. fe: ����� Il i ll101�jil�l 11 I llllllli !Ip � � Y II II I Ian I' -- P Aw '1 Ilk Fmm' o .w� • d Ecology Opening 2023 . I TN£ FEELINGS ." . 220 -- 3 VA b .ate Local Connection Building murals done by local artist pay tribute to the town. Updates to rear entries of Jackson ave buildings will maintain uniform and cohesive design IWWW� wwwi Mw B1 w■ 100+ 5 + 260 ' Step aacKs Store Fronts Greenway Jogs, step backs, and height Each store front with its own Significant expansion of changes- this is not a square charm and design greenspace Greenspace Public and private green space in place of parking lot 1140+ goals ieves more than 40 jhLn the comp plan OUR SOLUTIONS TO THE COMMON CONCERNS SHARED BY ALL 01. Improved Parking There isn't a shortage of parking; there's a lack of quality parking. Better Streets Eliminate cut through traffic, increase vehicle and pedestrian safety, and plan for the future 03. Support businesses Promote, Promote, Promote! DERBA gets the funds and resources needed to execute its V V ''ANKIN(ai T EXfT A Informed Safety Better signage & flow. Enclosed, well lit, Time limit and use Security system, night securi limits permitted Convenience Elevator access, covered, Heated, lobby direct, Delivery options F ram."•77 72 Upgraded More handicap, Electric Destination stalls, Oversized spots -Covered but open air -Time Limits enforced -Specific Uses only -Curbside options arking will be dramatically mproved......... et's see what we can about ncreasing the capacity of parking downtown -Longterm (employee parking) -3 elevator cores for easy access -Direct access to public lobby -2-way traffic D z Z G1 PUBLIC PARKING 1000 900 800 700 600 500 400 300 200 100 0 63% GRANITE SHORES 68% JACKSON APARTMENTS 54% Ecology 76% PARKING COUNTS Ecology will set a new standard for meeting required onsite parking needs by 76% and offer almost 50% more public parking capacity on to 11 Handicap Spots 5 times more spots located next to elevator cores 25 Electric Chargers Destination chargers will attract customers and keep the environment clean Current Parking Proposed w/Ecology 18 oversized & 2 Rideshare - Ordinance Existing Deficit Expanding the types of parking is key to making access more inviting TRAFFIC a STREET PARKING 1 v L_L1 '`-1 Jackson Ave becomes southbound only greatly improving safety, eliminates most cut -through traffic and adds much needed parking on east side n The possible frontage road outlined in MNDOT study would only enhance the proposed development by creating a local neighborhood feel to downtown and separating the highway PROTECT TIMELINE & LOCAL BUSINESS SUPPORT PARTNERING 101 $150,000 earmarked for signage and marketing of downtown. All money is dedicating to marketing downtown as a whole and notjust Ecology by teaming with DERBA. Up to $15,000 in labor & materials will be donated to each building owner on the west of Jackson ave to make improvements to the back entrances of their buildings. Work will be completed by my crews so individual owners don't have to hire contractors PRE -CONSTRUCTION PHASE ONE Signage placed for existing buildings, Marketing campaign kicks off to traffic, parking, and general information. advertise local businesses during construction. Contractors Consult with Jackson owners about incentivized to shop locally improvements PHASE TWO Consistent mamt=L111g spend builds awareness and increases revenue as construction wraps. Improvements to Jackson buildings are completed in preparation for grand opening 9 LAUNCH & BEYOND Huge marketing spend for launch with an ongoing budget to consistently promote downtown. A consistent message and real marketing budget will build brand - PreCon - Phase two awareness over time and exponentially increase revenue - Phase one Launch Ongoing F ECOLOGY PROPOSED TIMELINE 0 =-e Feb 2021 Present final drawings, traffic studies, completed plans, & bank commitment May 2021 Submit engineering and plans for approval, obtain p permits and close on funding O� July 2021 LO Construction begins D. 18-month countdown Q Dec 2021 Parking ramp opens in time O O O for holiday season Jan 2023 Grand Opening with business and residents beginning to move in AMENITIES & BUILDING FEATURES PRIVATELY BUILT FOR PUBLIC USE Proposing more than $5,000,000 dollars worth of public improvements to the downtown area without the need to increase taxes or divert precious equipment and man hours logy Roof Top Restaurant mow- EAN&O-Iji.: I'M, ion; RETRACTABLE GLASS RO Public Lobby 24/7 . . w. 0 ecology" � I� e ,w We wont ha a soci ety iety if we destroy the m Margaret Mead - 4 01. SUSTAINABLE 02. SOLAR PANEL 03. RUNOFF TREATMENT 04. WASTE RECYCLING Green roof, living walls, world leading State of the art solar array fills every Rainwater collection recovers and Dedicated recycling chutes on each efficient building technologies. available space stores water for irrigation. level promote recycling Rooftop Theater 27' wide theater for residents will be opened up through out the year for movies in the park events dui rn ff• �dM 1' c Pools Featuring a resort style enclosed pool & u''. — one of a kind European style sun pool More Amenities Pet Friendly elevated dog run and dog wash area to keep the streets clean 24/7 gym with studio rooms for fitness classes and overlooks the pool area DOG PARK CREATE MAXIMUM IMPACT WITH THE DETAILS ENERGY & UTILITIES "—(= COMMUNICATION SERVICE HIGH SPEED INTERNET 41( All included in rent prices with a Web portal for residents to Dedicated high speed internet single bill for high quality of life connect with other residents via ncluded with rent local social media Community Room BREAK OUT SPACE SYNERGISTIC LIFESTYLE Large community room with Tenants receive discounts to local private deck for private parties restaurant, business owners and p p employees get discounted rent Private Terrace WAREHOUSING SERVICE Night security Lounge area with yard games Loading doc to accept goods for With the hotel and lobby being and grills 90001] residents and businesses as well 24/7 we will have nighttime as Jackson ave businesses security for peace of mind STUDIO UP TO 550SQFT ONE PARKING STALL MICRO OR FULL-SIZE UNITS ALL UTILITIES INCLUDED UNIT BREAKDOWN 725SQFT TO 1150SQFT MULTIPLE FLOOR PLANS ONE PARKING STALL ALL UTILITIES INCLUDED RIVERVIEW OR CITYVIEW TOWN HOMES/PENTHOUSE 1440SQFT TO 1600SQFT 2 OR 3 BEDROOMS 2 PARKING STALLS ALL UTILITIES INCLUDED PRIVATE ROOFTOP DECKS DIRECT STREET ACCESS HOTEL 1 BD, 213D, OR SUITE ONE PARKING STALL ACCESS TO ALL AMMENITIES UNIT BREAKDOWN TIPSY CHICKEN HEATED PARKING ROOFTOP & STREET SEATING PHOTO -OP LOCATIONS COMMERCIAL/RETAIL STREET OR 2ND STORY SPACE ACCESS TO AMMENITIES 1 STALL PER 200SQFT SUITES HAVE KITCHENETTES PRODUCE GROWN ONSITE EXECUTIVE OFFICE SPACE PRIVATE BANQUET ROOM PRIVATE ROOFTOP DECKS PRIVATE EQUITY 20-30% equity supplied by very small group of investors Af M PROPOSE IMPROVEMENTS A simple and effective trade of the land & all permit, utility, zoning, and related fees public improvements to parking, restrooms, street/sidewalks, greenspace, and informational lobby. For every $3 of public improvements $1 is This partnership greatly benefits the city because taxpayers will receive an instant 300% return on their money. In addition to the expansion of public amenities and services the city will save millions in cash, labor hours, and equipment time for the long-term upkeep of the existing lot. What the comprehensive plan says..... Does the comp plan support the incentives? • The comp plan calls specifically for incentives to be provided to support green building technologies, sustainable development, preservation of natural spaces, and economic growth. (chp 7 pages 83 and 84, 90, chp 12 page 129) • The comp plan calls for collaborative efforts with those that have a shared vision —chapter 2, page Does this project line up with the goals of the comp plan? • The comprehensive plan is filled with more than 50 statements that call for the city and its related departments to support Green technologies, sustainable development, preservation of open space, the expansion of the commercial tax base, expansion of local business and etc. • This project will provide solutions to all of the above listed city goals at a fraction of the costs of various independent efforts Will Ecology positively impact the Image of Elk River? • Chapter 13 goes into great detail the importance of the core image of Elk River and it's "powered by Nature" theme (page 132), this project will literally be powered by nature with solar panels • Effectively marketing the City as a place with a high quality of life is called out on page 132, this project embodies the core tenants of a high quality of life and will have a dedicated marketing budget to promote the building and the city as a whole !!!This project fulfills the goals and objectives on more than 40 pages of the Elk River Comprehensive plan!!! n FOR YOUR CONSIDERATION TONIGHT E 01. INCENTIVES Agree in principle to the incentives with final decision and dollar amounts based on 3rd party ROI determinations 03. TRAFFIC & STREETS Willingness to consider alternate street and traffic flows downtown if studies indicate improvements are possible. 02. PARKING Accept parking quantities proposed as a worst -case minimum, with an understanding that additional improvements may be possible O 04. TIMELINE Commitment that the city will work as fast as I can to get final docs back to council for review and approval. hoc THANK YOU bl, -1,: