7.3. EDSR 12-21-2020 ��i
City of
Elk , Request for Action
River
To Item Number
Economic Development Authori 7.3
Agenda Section Meeting Date Prepared by
General Business December 21, 2020 Colleen Eddy, Economic Development Specialist
Item Description Reviewed by
Together Elk River Campaign Update Cal Portner, City Administrator
Reviewed by
Action Requested
Item presented for informational purposes.
Background/Discussion
The Together Elk River subcommittee met on December 7 to discuss a Together Elk River Holiday Message to
the Community video. Ten Brand Ambassadors consisting of retail, restaurants, service industry,and fitness
centers participated. The video will be aired on the city's website and will be posted on all the social media
outlets.
Financial Impact
At their April 29, 2020, meeting,the EDA re-allocated$9,000 from the 2020 marketing, conference, and travel
budgets that will go unspent due to the COVID-19 pandemic to this marketing initiative.
Mission/Policy/Goal
To Elk Diver is a community initiative to encourage, engage, and support local businesses,non-profits, and
neighbors in need through challenging times.
Attachments
■ N/A
The Elk River Vision
A welcoming community with revolutionary and sjiinted resourcefulness,exnptional service,and community engagement p 0 N E R E U A Y
that encourages and ins�iires�iros�ierity ® E .