10-09-2017 BEAUTIFICATION COMMITTEE MEETING PACKET
Meeting of the
EDA City
Beautification
Committee
AGENDA
Monday, October 9, 2017
10:00 a.m.
Elk River City Hall
Upper Town Conference Room
1. CALL MEETING TO ORDER
2. CONSIDER AGENDA
3. CONSENT AGENDA
Considered to be routine and noncontroversial by the Economic Development Authority and will be approved by one motion.
There will be no separate discussion of these items unless a Committee member, staff member, or citizen so requests, in which case
the item will be removed from the consent agenda and considered under the regular agenda.
3.1 Minutes from September 11, 2017
4. GENERAL BUSINESS
4.1 Review City Beautification Applications
4.2 Updated Beautification Award Policy Review
5. ANNOUNCEMENTS
6. ADJOURNMENT
Meeting Protocol
No sidebar discussions
No interruptions
State your concern
Ensure you understand
Don’t take things personally
Adhere to time limits
Come prepared
Ensure all are heard
Meeting of the EDA Beautification Committee
Held at the Elk River City Hall
Monday, September 11, 2017
Members Present: Tamara Ackerman, Rhonda Magnussen, Ryan Hardin (10:10 am), DJ
Bakken, Ann McCormick
Members Absent: None
Staff Present: Colleen Eddy, Economic Development Specialist
1. Call Meeting to Order
Pursuant to due call and notice thereof, the meeting of the EDA Beautification Committee
was called to order at 10:05 a.m.
2. Consider Agenda
Motion by Ackerman and seconded by Bakken to approve the agenda. Motion
carried 5-0.
3.0 Consent Agenda
Motion by Bakken and seconded by McCormick to approve the consent agenda.
Motion carried 5-0.
4.1 Review City Beautification Applications
Heritage Construction
Ms. Eddy presented the application and confirmed the nomination description. Members
completed the judging rubric.
Cretex
Ms. Eddy presented the application and confirmed the nomination description. Members
completed the judging rubric.
Atlas Staffing
Ms. Eddy presented the application and confirmed the nomination description. Members
completed the judging rubric.
Motion by Magnussen and seconded by Hardin to award Cretex Companies the
award for consistently maintaining their property in an attractive and well-kept
manner. Motion carried 5-0.
Motion by Magnussen and seconded by Bakken to award Heritage Construction
with the award for making substantial improvements to the exterior of their building
and/or landscape in the last year. Motion carried 5-0.
5.1 Announcements
Ms. Eddy reinforced the committee to encourage businesses to apply for a Beautification
award. Member’s Hardin and McCormick will represent the committee at the EDA meeting
on Monday night at 5:30 pm. Members asked when the grand prize will be awarded - at the
October meeting or November and also discussed what the grand prize winner receives. The
members suggested that the grand prize plaque be located at city hall and/or grand prize
winners should be recognized at the Mayor and city council meeting.
6. Adjournment
Motion by Hardin and seconded by Ackerman to adjourn the meeting at 10:55 a.m.
Motion carried 5-0.
Minutes prepared by Colleen Eddy.
_____________________
Tina Allard, City Clerk
___________________
Amanda Othoudt, Economic Development Director
The Elk River Vision
A welcoming community with revolutionary and spirited resourcefulness, exceptional
service, and community engagement that encourages and inspires prosperity
Request for Action
To
Economic Development Authority City Beautification Committee
Item Number
4.1
Agenda Section
General Business
Meeting Date
October 9, 2017
Prepared by
Colleen Eddy, Economic Development Specialist
Item Description
EDA City Beautification Application Review
Reviewed by
Amanda Othoudt, EDD
Reviewed by
Action Requested
Review the EDA City Beautification applications and provide a recommendation to the EDA.
Background/Discussion
The City Beautification Committee serves to recognize business owners, whom have made an effort to
clean, repair, improve, and enhance the overall aesthetics of their property to maintain the beauty of their
neighborhood. This committee encourages community improvements which enhance our city’s visual
image and economic vitality.
Landmark Hotel and Extended Stay has been nominated to receive the following award:
1. A business that have made substantial improvements to the exterior of their buildings and/or
landscape in the last year.
Atlas Staffing has been nominated to receive the following award:
2. A business that consistently maintains their properties in an attractive and well-kept manner.
Financial Impact
None
Attachments
City Beautification Applications
Judging Rubric
The Elk River Vision
A welcoming community with revolutionary and spirited resourcefulness, exceptional
service, and community engagement that encourages and inspires prosperity
Request for Action
To
Economic Development Authority City Beautification Committee
Item Number
4.2
Agenda Section
General Business
Meeting Date
October 9, 2017
Prepared by
Colleen Eddy, Economic Development Specialist
Item Description
Updated Beautification Award Policy Review
Reviewed by
Amanda Othoudt, EDD
Reviewed by
Action Requested
Review the updated Beautification Award Policy.
Background/Discussion
At their September 18, 2017 work session, the EDA reviewed and suggested some revisions to the City
Beautification Award Policy. Several revisions helped to clarify the number of awards given out each
month along with defining the grand prize winners and recognition.
Financial Impact
None
Attachments
City Beautification Award Policy
Judging Rubric
1
City Beautification
Award Policy
2
City Beautification Award Policy
What is a City Beautification Award?
The City Beautification award serves to recognize those business owners, who have made an
effort to clean, repair, improve and enhance the overall aesthetics of their property to
maintain the beauty of their neighborhood and surroundings. It is presented to encourage
community improvements, enhance our city’s visual image and economic vitality.
The city of Elk River Beautification Committee recognizes projects that improve the
appearance of local neighborhoods and the entire community. Examples are
commercial/industrial site improvements, commercial/industrial upgrades, landscapes,
renovations, restorations, and new structures that are architecturally noteworthy.
From May through October, one winner from each category will be chosen each month.
Business owners would receive public recognition and an award for making the city of Elk
River beautiful!
Businesses can be nominated for this award by others within the community or they may
nominate themselves (self-nomination is encouraged!). Winning properties may be shown in
promotional materials with owner’s consent.
What does the Beautification Committee look for?
A major criterion is how the project visually enhances the surrounding neighborhood and
community. How the business incorporates design, maintenance, color, organization and
creativity within the existing community. Improvements to structures, outdoor spaces and
the landscaping are important elements for consideration.
Awards are given in two categories:
1. The first category is for businesses that have made substantial improvements to the
exterior of their buildings and/or landscape in the last year.
2. The second category is for businesses that consistently maintain their properties in
an attractive and well-kept manner.
Nominations will be evaluated based on the overall visual appearance of the completed
project.
3
Application Requirements
1. Submit completed entry form plus two high quality digital photos, including a
“before” if available and “after” (if applicable) by the first Monday of each month
beginning in May through October of each year.
2. Deliver via email by the end of the business day on the first Monday of the month:
Subject: Attention City of Elk River Beautification Committee
Attach the completed and signed form and pictures to the
Economic Development Specialist: ceddy@ElkRiverMN.gov
3. The Beautification Committee will meet and select a winner.
4. The winners will receive an engraved plaque to display at the following EDA
meeting presented by the EDA President. All of the winners will be recognized by
the Mayor and City Council at their November meeting.
Eligibility
Properties must be located within the corporate limits of the city of Elk River.
Projects must be visible from a public street. Self-nominations are encouraged!
For new construction, a certificate of occupancy must have been issued.
Public projects are not eligible.
Projects that have won in previous two years are not eligible.
City Beautification Award Entry Form
Nominee:
Business Address:
Email:
Office Phone: Cell
Description/Reason for the nomination:
4
Beautification Award Categories
The Business has made Substantial improvements to the exterior of their buildings
and/or landscape in the last year.
The Business has consistently maintained their properties in an attractive and well-
kept manner.
5
Judging Rubric
Award recognizes commercial properties that contribute to the beautification of the city
through landscaping and architecture
Judging is limited to the property visible from the public right of way
1. The first category is for businesses that have made substantial improvements to the
exterior of their buildings and/or landscape in the last year.
2. The second category is for businesses that consistently maintain their properties in
an attractive and well-kept manner.
_____ Category
Scoring Rubric 0 1 2 3 Total
Criteria Does not meet
the criteria
Unknown/
Neutral
Meets the
criteria
Exceeds the
criteria
The business visually
enhances the surrounding
neighborhood?
The property is well
maintained?
The property incorporates a
visually pleasing color
scheme?
The property incorporates
creativity and design?
The business made
substantial improvements
to their landscaping?
(only answer for criteria #1)
The business consistently
maintained their property in
an attractive and well-kept
manner?
(only answer for criteria #2)
Bonus Point The business
submitted photos with their
application?
Grand Total
6
City Beautification Award
Policy History
Adopted by: On (date) Item #
EDA 12/19/2016 6.2
EDA 4/17/2017 6.4
EDA 5/15/17 6.5
Judging Rubric
Award recognizes commercial properties that contribute to the beautification of the city through
landscaping and architecture
Judging is limited to the property visible from the public right of way
1. The first category is for businesses that have made substantial improvements to the exterior
of their buildings and/or landscape in the last year.
2. The second category is for businesses that consistently maintain their properties in an
attractive and well-kept manner.
_____ Category
Scoring Rubric 0 1 2 3 Total
Criteria Does not meet
the criteria
Unknown/
Neutral
Meets the
criteria
Exceeds the
criteria
The business visually
enhances the surrounding
neighborhood?
The property is well
maintained?
The property incorporates a
visually pleasing color
scheme?
The property incorporates
creativity and design?
The business made
substantial improvements
to their landscaping?
(only answer for criteria #1)
The business consistently
maintained their property in
an attractive and well-kept
manner?
(only answer for criteria #2)
**Bonus Point:
The business submitted
photos with their
application?
Grand Total