10.1. SR 08-02-2021Request for Action
To
Item Number
Mayor and City Council =10.1
Agenda Section
I
Meeting Date
Prepared by
Work Session
August 2, 2021
Michael Hecker, Parks and Recreation Director
Item Description
Reviewed by
Elk RiverFest Discussion
Karen Win ard, Recreation Coordinator
Reviewed by
Cal Portner, City Administrator
Action Requested
Elk RiverFest Discussion.
Background/Discussion
After a successful 2021 Elk RiverFest, event staff and Parks and Recreation Commission recommend
adjustments to be made for future events, including the fireworks.
Staff will review the day and seek feedback for 2022.
Financial Impact
The 2021 finances will be presented and the financial impact for 2022 will be discussed by Council
Attachments
■ N/A
The Elk River Vision
A welcoming community with revolutionary and spirited resourcefulness, exceptional,` 01 e
service, and community engagement that encourages and inspires pi ospei l_ y INAMIRE1
Elk R*iverFest
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Participating City Departments
■ Parks and Recreation
■ Streets and Parks Maintenance
■ Police
■ Fire
• Municipal Liquor
■ Planning
• Communications
Municipal U tilitie s
Financials -Income
Sponsorships $%599
■ First bank of Elk River $6,000
■ $349 in -kind
■ T- Mobile $21)500
■ Free Grace United $750
Vendor Fees $3,880
■ Food vendors $1,800
■ Craft vendors $2,080
Sips on Main $6,435
Water $297
Council Budget $12,500
Total $32,711
Financials -Expenses
■ Safety Signs
$5,588
■ USA InflatabIcs
$4411
■ Concert
$5,000
■ Sanitation
$2,500
■ Entertainment
$1,395
■ Shuttle
$825
■ Event Shirts
$1,242
■ Pony Ride
$630
■ SOM Ice
$375
■ Misc
$1,000
Total $22,966
Financials -Expenses
Staff Expense per department:
■ Parks and Streets $720
■ Fire $400
■ Police $4,591.83
■ Recreation $640
Does not include salaried employee time
Total
$6,351.83
2021 Budget Summary
■ Total Revenue $ 3 2, 711
2019 $18,857
2018 $ 10,770
■ Total Expenses $29,318
2019 $14,053
2018 $9400
Celebration Recap
■ Fireworks and ERFest are not co-dependent?
■ Staffing challenges for ERFD and ERPD
■ Holiday staff/business recruitment challenge
• Who are we serving?
■ Dunk tank period extension
■ Location challenges
■ Children/Adult separation
■ Too much of everything, not enough substance?
2022 Staff and Commission
Recommendations
■ Consider moving to last Saturday in July
■ Saturday July 30, 2022
■ Orono Park daytime family activities
■ Evening event downtown street dance 21 +
■ Fireworks on July 4