4.1. DRAFT EDA MINUTES (3 SETS) 09-20-2021 *k=::
City ofElkClosed Joint Meeting of the
River Elk River Housing and Redevelopment Authority
and the Economic Development Authority
Held at the Elk River City Hall
Monday, August 2, 2021
HRA Members Present: Chair Larry Toth, Commissioners Denny Chuba,Jayme Swenson,
and Jennifer Wagner 4#
EDA Members Present: Chair Dan Tveite, Commissioners Mike Beyer, Charlie Blesener,
Garrett Christianson,Jeff HartIrg,
Matt estgaard, and Jennifer
Wagner A01
Members Absent: HRA Commissioner Nate Ovall
'W �* N
Also Present: Jason L. Messner,MAI, CRE,Patcher Messner Valuation Counselors
Staff Present: Economic Development Director Brent O'Neil, Economic
Development Specialist Colleen Eddy, City Administrator Cal
Portner,Planning Manager Zack Carlton,and Recording Secretary
Jennifer Green "
Call Meeting to Order'
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Pursuant to due call and notice thereof,the meetings of the Elk River Housing and
Redevelopment Authority was called to order by Chair Toth, and the meeting of the
Economic Development Authority was called to order by Chair Dan Tveite at 5:54 p.m.
2. Closed Meeting — MN Statute §I3D.05, Subd, 3(c)(1)
The HRA held a closed meeting per MN Statute §13D.05, Subd. 3(c)(1) (the "Act"). The
purpose of the meeting was to develop or consider an offer or counteroffers for the
purchase or sale of real or personal property. The properties discussed were:
PID #75-757-0105, also known as 17610 Tyler Street NW,Elk River
PID #75-820-0105, also known as 10835 170'h Avenue NW, Elk River
PID #75-597-0105, also known as 13566 185 'Avenue NW, Elk River
PID #75-597-0110, also known as 13530 185"'Avenue NW, Elk River
Main and Gates properties, an HRA-owned site
Housing and Redevelopment/Economic Development Authority Minutes Page 2
August 2,2021
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3. Adjournment
There being no further business, Chair Toth and Chair Tveite adjourned the meeting at 6:32
p.m.
Tina Allard, City Clerk
Larry Toth, Chair
Housing&Redevelopment Authority
Dan Tveite, Chair
Economic Development Authority
VA
City of
Elk Meeting of the Elk River
River Economic Development Authority
Held at the Elk River City Hall
Monday, August 16, 2021
Members Present: President Dan Tveite, Commissioners Garrett Christianson, Matt
Westgaard, Mike Beyer,Jennifer Wagner,Jeff Hartwig, and Charlie
Blesener
Members Absent: None
Staff Present: Economic Development Director Brent O'Neil, Economic
Development Specialist Colleen Ed and City Clerk Tina Allard
I. Call Meeting to Order
Pursuant to due call and notice thereof, the meeting of the Elk River Economic
Development Authority was called to order at 5:30 p.m. by President Tveite.
2. Pledge of Allegiance
Pledge of Allegiance was recite h
3. Consider Agenda
Moved by Commissioner Westgaard and seconded by Commissioner
Christianson to approve the agenda.;
Motion carried 7-0.
4. Consider Consent Agenda
"NW IW
::''Moved by Commissioner Wagner and seconded by Commissioner Hartwig to
approve the following consent agenda:
4.1 July 19, 2021, Minutes
4.2 Check register as outlined in the staff report.
4.3 Balance sheet as outlined in the staff report.
4.4 Revenue/expenditure report as outlined in the staff report.
Motion carried 7-0.
S. Open Forum
No one appeared for Open Forum.
6. Public Hearings
There were no public hearing items.
Economic Development Authority Minutes Page 2
August 16,2021
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7.1 Public Art Initiative Update
Ms. Eddy presented the staff report. She stated there will be a review party planned
in the future.
Chair Tveite stated the artwork looks great and thanked everyone involved.
Commissioner Wagner further expressed a huge thank you to Elk River Municipal
Utilities,noting the team was flexible with the scheduling issues, and it was fantastic
for them to come back and take care of set up.
7.2 Together Elk River Campaign Update
Ms. Eddy presented the staff report.
7.3 Beautification Committee App ointme
Ms. Eddy presented the staff report.
Moved by Commissioner Christianson and seconded by Commissioner
Wagner to appoint Deb H' d to the Beautification Committee.
Motion carried 7-0.
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Chair Tveite' ad a state m noting ''EDA will be going into closed meeting per
MN Statute 13D.05, Subd. 3(c)(1) to determining the asking price for real property
to be sold by the city. The properties being discussed are:
■ PID #75-757-0105, 17610 Tyler Street
■ PID # 75-820-0105, 10835 170 'Avenue
■ PID # 75-597-0105, 13566 185 'Avenue
PID #75-597-0110, 13530 185"'Avenue
8. Adjournment
,#
There being no further business, President Tveite adjourned the meeting of the Elk
River Economic Development Authority at 5:36 p.m.
Dan Tveite,EDA President
Tina Allard, City Clerk
maAVR
City of
Elk Special Meeting of the Elk River
River Economic Development Authority
Held at the Elk River City Hall
Monday, August 16, 2021
Members Present: President Dan Tveite, Commissioners Garrett Christianson,Matt
Westgaard,Mike Beyer,Jennifer Wagner,Jeff Hartwig, and Charlie
Blesener
Members Absent: None
Staff Present: City Administrator Cal Portner,Economic Development Director
Brent O'Neil, Economic Develop rat S, ecialist Colleen Eddy, and
City Clerk Tina Allard
I. Call Meeting to Order
Pursuant to due call and notice thereof,the special meeting of the Elk River
Economic Development Authority was called to order at 4:00 p.m. by President
Tveite. _,,
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2. Discuss 2022 EDA Budget and Budget Goals
Mr. O'Neil presented the staff report'.
Chair Tveite likes the new forman metrics. He stated a rotational tier system
should be created so the same businesses aren't contacted every year when it comes
to the Business Contacts metrics_
Commissioner Westgaard stated separated metrics between business expansion and
retention is good. He liked a deeper dive with quantifiable metrics where a prospect
is more engaged than a 30 second phone call.
Commissioner Wagner like the addition of the Business Contacts/Engagement in
Elk River metric because it will create a positive public relationship when every
existing business knows they have a direct dial to staff.
Commissioner Christianson suggested the Inquiries,Prospects, and Leads metric be
broken down and tied to a goal so it could be evaluated at year-end.
Commissioner Beyer agreed the Business Contact metric is a good measurable. He
felt 150 was aggressive to accomplish in 2022. He said you want to have the leads,
inquiries, and prospects,but you also want to add in a metric for the close,which can
be evaluated over time.
Economic Development Authority Minutes Page 2
August 16,2021
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Commissioner Wagner agreed. She further stated the New Prospect metrics help to
justify the conferences.
Commissioner Westgaard agreed and felt the results should be proportionate
throughout the metrics, citing an example of for every 50 inquiries, there's 20 leads,
and one close.
Ms. Eddy stated there could be a lot of inquiries,but the city may not have what is
being asked for to get the close, such as available land.
It was noted these metrics could help uncover these types of issues.
Commissioner Beyer further suggested reviewing tk}e ane\icsonaquatey basis.
Consensus of the commission to support visio .
Process Mapping
Ms. Eddy explained process mapping.
Commissioner Wagner asked how data would be imported and how many visits
there are to the mapping site in,: r cities.
Ms. Eddy stated CitizenServe houses the data that could be integrated with the
mapping software, and she would bring back the visitor data.
Chair Tveite stated there is internal and external value in the program and it would
be a talking point on business contact and engagement.
To Elk Diver Subcommitte''
Commissioner Wagner stated a conversation is needed about the implementation of
what the program proposes to accomplish. She stated she loves doing the work,but
she can't be the person to implement all the campaigns the subcommittee has
created. She stated it would be her desire to have staff lead the campaign/initiative.
She questioned whether to keep this line item in the budget if there aren't people
who can implement it. She stated she doesn't have the capacity as a volunteer to
continue implementing the program.
Commissioner Blesener noted the $10,000 budget was for marketing materials as
opposed to compensating anyone for doing the work that staff could potentially do.
Commissioner Wagner stated there should be an internal discussion about whether
the communications department can do the work.
Chair Tveite stated the whole program has leaned on Commissioner Wagner due to
her willingness to tackle the work, but understands it takes a lot of time.
p 0 W I R E U 0 Y
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Economic Development Authority Minutes Page 3
August 16,2021
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There was discussion about policy for the current fund balance and balancing the use
of some of those funds to achieve the EDA's goals and objectives.
Chair Tviete noted the authority will be significantly below budget in 2021 due to
staffing and the pandemic and questioned use of those funds.
Commissioner Westgaard questioned if there were enough funds in the budget for
communicating to the business community for the 169 Refine project.
Mr. Portner stated there will be more impacts in 2023 for 1 Redefine.
Commissioner Beyer noted much of the project is controlled and their
responsibility.
Commissioner Wagner stated she shared some ideas with r. Portner and felt there
should be some funds for this project but noted a plan isn't established yet to be able
to determine a budget. She stated there should be a coalition of businesses and
partners involved. She asked Sherburne County to participate but they didn't have
the interest.
Mr. Portner stated the authori co,Id amend ter through the fund balance
versus adding to the levy.
Consensus of the commission the proposed budget is acceptable.
3. Adjournmen
r"%
There being no further business, President Tveite adjourned the meeting of the Elk
River Economic Development Authority at 5:09 p.m.
Dan Tv DA Preside
Tina Allard, City Clerk
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