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07-19-2021 TER MIN Special Meeting of the Elk River Economic Development Authority Together Elk River Subcommittee Monday, July 19, 2021 Members Present: Jennifer Wagner, Economic Development Specialist, Colleen Eddy, Debbi Rydberg, Brent O’Neil, and Katie Jenison Members Absent: Charlie Blesener Others Present: None 1. Call Meeting to Order/Roll Call Pursuant to due call and notice thereof, the meeting of the Elk River Economic Development Authority Together Elk River Sub-Committee was called to order at 4:31 p.m.by Jennifer Wagner. 2. Consider Agenda Moved by Debbi and seconded by Katie to approve the agenda. Motion carried 5-0. 3. Consent Agenda Moved by Debbi and seconded by Katie to approve the agenda. Motion carried 5-0. 4. Together Elk River Marketing Campaign The group discussed “Community Business and Employee Appreciation Week” The new Spirit Week was changed from August 23-27 to September 20-24. Action items that came out of the discussion:  Jennifer will contact Brandon, a graphic designer she has worked with to see if he can help us with the needed graphics: o Event “Branding” logo o Posters 11x17 print 50 o Flyers 8.5 x 11 print 300 o Ad in newspaper  Colleen will check on pricing for ¼ page full color ad to run for 3 weeks  Katie will create content that will be utilized for the lead into the event  Kaylin will create content for the week of the event to post on social media sites th o Post to submit pictures by September 15 to help promote the event  Debbi will create a QR code and link it to the City’s Together Elk River webpage  Colleen will share the Brand Ambassador list with Debbi  Debbi will send the Brand Ambassador information on the event  Debbi and Kaylin confirm the list of businesses who have digital billboards  Debbi will research the cost to promote the event on the digital billboards  Weekly winners (nominees and nominators) will receive $25 in chamber bucks – Debbi  Colleen will connect with Parks and Rec to see if there is an intern that can help deliver flyers and posters to businesses 5. Adjournment Moved by Colleen and seconded by Debbi to adjourn the meeting. Motion carried 5-0. There being no further business, Jennifer Wagner adjourned the meeting of the Elk River Economic Development Authority Together Elk River Subcommittee at 5:21 p.m. Minutes prepared by Colleen Eddy. Jennifer Wagner, Chair Tina Allard, City Clerk