01-21-2025 TER MIN
Meeting of the Together Elk River
Committee
Held at the Elk River City Hall
Tuesday, January 21, 2025
Members Present: Commissioner Charlie Blesener, Councilmember Jennifer Wagner, Committee
Member Debbi Rydberg, Committee Member Tamara Ackerman
Members Absent: Committee Member Joanna Arbic
Staff Present: Economic Development Specialist Josh Mollan
1. CALL MEETING TO ORDER
Pursuant to due call and notice thereof, the meeting was called to order at 4:50 PM by Jennifer.
2. CONSIDER AGENDA
Moved by Charlie and seconded by Tamara to approve the agenda. Motion carried 4-0.
3. CONSIDER MINUTES
3.1 11-18-2024 Together Elk River Meeting Minutes
Moved by Debbi and seconded by Tamara to approve the 11-18-2024 Meeting Minutes.
Motion Carried 4-0.
4. GENERAL BUSINESS
4.1 Mobile Marketing Update
Josh shared the wrap up report for the mobile marketing campaign that ran from late November to late
December.
The committee was pleased with the results of the campaign.
4.2 2025 Committee Activities
Josh shared that he had internal discussions regarding Redefine Your Drive. City staff suggested a longer
form video to highlight necessary information regarding the new infrastructure.
Debbi suggested breaking up a video into multiple parts to garner more attention.
Charlie suggested grouping videos in a few key categories.
Josh shared that the Open For Business Reels have been a successful program and he suggests
continuing it for 2025.
Together Elk River Committee Minutes Page 2 of 2
January 21, 2025
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Josh advised that the economic development department has been discussing a potential marketing
committee.
Tamara asked what business areas have upcoming impacts.
Josh advised that the city is wrapping up a downtown redevelopment plan that would have an impact on
local businesses in the coming years.
Debbi asked about land being a possible marketing topic.
Jennifer suggested that land would be more of an EDA focus, not Together Elk River.
4.3 General Updates
Josh advised that the DERBA Retail Community of the Year banners have been installed on the rotating
banner poles but will be included in the permanent collection when the Riverfront Concert
Series/Farmers Market banners go up later this spring.
Josh asked if the current cadence and timing of the meeting has been working for the group.
The committee is comfortable with the current meeting cadence and timing.
5. ADJOURNMENT
There being no further business, Jennifer adjourned the meeting at 5:28 PM.
__________________ ___________________
Jennifer Wagner, Chair Tina Allard, City Clerk