8.4. SR 05-02-1994
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Agenda Item 8.4.
MEMORANDUM
FROM:
MAYOR AND CITY COUNCIL
STEVEN B. ACH, CITY PLANNER~~
MAY 2, 1994
TO:
DATE:
SUBJECT: REQUEST BY SHERBURNE COUNTY
GROWERS ASSOCIATION TO
OPERATE A FARMERS MARKET AT
ELK RIVER MALL
ISSUE
To consider a request by Sherburne County Growers Association to operate
an outdoor farmers market within the Elk River Mall parking lot.
LOCATION
Elk River Mall parking lot.
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ATTACHMENTS
Letter from Elk River Mall, site plan illustrating location of farmers market,
site plan illustrating location of temporary greenhouse for Plant Place, Inc.
ANALYSIS
Growers Association would like to operate an outdoor farmers market at Elk
River Mall. As illustrated on the attached site plan, vendors would utilize
parking spaces adjacent to the landscaped island which extends towards
Freeport Avenue. The market is proposed to be open on Friday's from 2:00
p.m. to 6:00 p.m. from the months of May through October, (weather
permitting).
The primary purpose of the market is to sell homegrown goods, including
crafts, if they are made from homegrown products. The one concern that staff
would have is to make sure that everything sold is in fact a homegrown
product. Therefore, ideally this farmers market should be limited to items
that are commonly associated with a farmers market (i.e. vegetables and
other homegrown produce).
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P.O. Box 490 . 13065 Orono Parkway · Elk River, MN 55330 · (612) 441-7420 · Fax: (612) 441-7425
Farmers Market
Request
Page 2
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SIGNAGE
The market is requesting two 4 X 8 signs along Highway 169 to advertise the
market. Staff would recommend that this signage be limited to one sign and
that the sign be displayed only on those days the market is in operation.
This sign can be placed along either Highway 169 or Freeport Avenue at the
choice of the farmers market.
TEMPORARY GREENHOUSE
It should be pointed out that the farmers market will not be the only activity
within the malls parking lot. Plant Place, Inc.lNelson Nursery, Zimmerman,
received approval from the City Council to operate a temporary greenhouse
within this same parking lot. The attached site plan illustrates the exact
location of the proposed greenhouses which will be erected in late April or
early May, and be in place through July 1st.
PARKING
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Certainly one of the issues with the request to utilize a parking lot for
outdoor sales is to make sure necessary parking stalls are not occupied. The
parking stalls proposed to be used are in a location that are not part of a
major drive isle or an area that would disrupt traffic. In addition, although
some of the parking stalls are in close proximity to the mall's shopping area,
the actual proximity to an entrance is less convenient. Therefore, the
selected location should function adequately without disrupting the traffic
circulation within the parking lot, nor utilizing primary parking stalls for the
mall.
PERMIT FOR VENDOR SALES
Elk River Mall is a Planned Unit Development. Typically, a conditional use
permit is needed for most activities in this development. However,
Sherburne County Growers Association has applied for the same permit that
has been granted to Plants Place Inc. In the future, it is recommended that
requests for greenhouses, farmers markets, or other temporary uses be
reviewed as conditional use permits.
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ccgrower-council
Farmers Market
Request
Page 3
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RECOMMENDATION
It is recommended that City Council approve Sherburne County Growers
Association's request to operate an outdoor farmers market within the Elk
River Mall parking lot with the following conditions:
1. SIGNAGE BE LIMITED TO ONE 4 X 8 SIGN TO BE PLACED
EITHER ALONG HIGHWAY 169 OR FREEPORT AVENUE, AND
THE SIGN BE DISPLAYED ONLY ON THOSE DAYS THE
MARKET IS IN OPERATION.
2. FARMERS MARKET BE ALLOWED TO OPERATE EVERY
FRIDAY FROM 2:00 PM TO 6:00 PM, FROM MAY THROUGH
OCTOBER PER THE LETTER DATED APRIL 6, 1994, FROM
KIM PASTURE OF THE ELK RIVER MALL.
3. FARMERS MARKET BE LIMITED TO THOSE PARKING
STALLS IMMEDIATELY ADJACENT TO THE LANDSCAPE
ISLAND AS ILLUSTRATED ON THE SUBMITTED SITE PLAN.
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4.
IN THE EVENT PARKING PROBLEMS ARISE DUE TO THE
FARMERS MARKET, THE CITY COUNCIL HAS THE
OPPORTUNITY TO REVIEW THIS REQUEST FOR
NECESSARY MODIFICATIONS AND POSSIBLY HAVING TO
TERMINATE THE OPERATION.
5. A YEARLY REVIEW BE CONDUCTED BY THE CITY COUNCIL
TO ADDRESS ANY CONCERNS THAT MAY ARISE
THROUGHOUT THE SEASON.
6. ALL REFUSE DISPOSALS SHOULD BE THE
RESPONSIBILITY OF THE FARMERS MARKET AND/OR THE
ELK RIVER MALL, AND THE AREA BE CLEANED AFTER
EACH EVENT.
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ccgrower-council
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APR7 1994
April .6, 1994
Kennedy Gardens
10205 201st Ave. NW
Elk River, MN 55330
Dear Bill,
Per your request I am writing you a.letterto outline our agreement
to have a Farmer's Market at the Elk River Mall this year. It is
my understanding that the Market will operate from May through
October, weather permitting. The Market will be open every Friday
from 2pm to 6pm (again weather and daylight permitting). The
location of the Market will be on the west side of the mall with
the vehicles parking along the median where the marque sign is
featured and if need~d, have a second row parked within the parking
spaces facing the already parked vehicles. The productstha't will
be sold are to be home grown and if crafts are sold they are to be
from home grown goods. We will be providing two 4'x8'road signs
that will be positioned along Hwy. 169 to help with advertising.
We will also try to promote the Farmer's Market with special days
at the mall depending on the various products you will be selling.
It is my understanding that you will be providing the man power to
put the signs out each week. If you have any questions regarding
any of the abovementioned items please call me at 478-6647.
We look forward to working with you this year and hope the market
is a service the area shoppers enjoy.
J1j7::Jj~
Kim R. Pastor
Promotions Director
Elk River Mall
cc: steve Ach
City Planning
10365.0rnoro Pkwy.
Elk River, MN 55330
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