9.3. SR 04-16-2007
ITEM
9.3.
MEMORANDUM
TO: Mayor and City Council
FROM: Tina Allard, City Clerk
DATE: April 16,2007
SUBJECT: Webstreaming Marketing Proposal
A company known as CGI Communications, Inc. is interested in providing four videos
(approximately 1 minute in length) for the city at no cost or liability that can be played over
the city's website. Some cities in Minnesota that have utilized this product are Burnsville and
Moorhead with Albert Lea and Hibbing coming online soon.
CGI is proposing to do one welcome video and three additional highlight videos to highlight
various aspects of the city. Examples would include economic development or parks and
recreation amenities.
CGl will handle all aspects of the production from script writing to editing. They store and
stream the videos from a dedicated server. The city is given a link to use on its website.
How is the cost of the videos covered 1
CGI markets and promotes the video to local businesses. Local businesses are allowed on
the perimeter of the video panels with a video link provided to highlight their business.
Staff is looking for direction from the Council on whether there is an interest in pursuing
this type of venture.