6. EDSR 01-11-2010REQUEST FOR ACTION
To Item Number
Elk River Economic Develo ment Authori 6.
Agenda Section Meeting Date Prepared by
11 January 2009 Rebecca Haug, Environmental
Administrator
Annie Deckert, Economic
Develo ment Assistant
Item Description Reviewed by
Consider Energy City Marketing Sponsorship
Reviewed by
Action Requested
Approve $5,000 sponsorship to Energy City for 4th Annual Energy Expo.
Background
The City of Elk River Energy City Commission has been holding Energy Expos every year since 2007
geared toward educating the general public about conservation. The events are free to the public. During
the expos, exhibitors display resource conservation information and children's activities are held. The
Energy City Commission's goal is to provide the information the general public needs to make a
difference in their resource consumption.
The first Energy Expo was held at the Gold LEED Certified Twin Lakes Elementary School with Paul
Douglas, Meteorologist as the Keynote Speaker. This event drew close to 700 people. In 2008 the
Energy Expo was held at the Elk River Fire Station Two. The emphasis was on energy conservation
short films and demonstrations bythe students of Spectrum Charter School; an estimated 500 people
attended the event. The Expo in 2009 was again held at Twin Lakes Elementary School with Joe Shuster,
author of the book "Beyond Fossil Fools: A Roadmap to Energy Independence by 2040."; approximately
350 attended the event.
The Energy City Commission has been interested in having world-renowned polar explorer, Will Steger
as the keynote speaker since 2007. Mr. Steger is typically on expedition in the spring, so was unable to
speak at previous expos (all held in April). This year, the expo will be held on February 27, 2010 and the
Commission is proud to announce that Mr. Steger has been confirmed as the keynote speaker for the
2010 Energy Expo. The event will be held at the Elk River Area High School on February 27, 2010 at
11:00 a.m.. Mr. Steger will speak from 11:00 a.m. - 12:30 p.m, about his experience in seeing the impact
of global warming pollutants in the Arctic regions over four decades of exploring. The Commission has
been working with the Elk River Area Early Childhood Family Education staff on creating additional
activities for children of all ages.
Discussion
In the past, the Commission has not encountered any problems with raising adequate funding through
G\Users\dhuebner\AppData\Local\Microsoft\Windows\TemporaryIntemet Files\OLK87E4\EDAMemo 1 11 10 (2).doc
sponsors and exhibitors forthe event. However, due to current economic times, sponsorships have
drastically declined. Staff has attached the detailed budgets forthe previous Energy Expos and the
proposed budget forthe 2010 Energy Expo. The number of exhibitors is low but the Commission is
certain that enough exhibitors will be available for the event. Deadlines for sponsorships/exhibitors is
January 22, 2010.
At the December 14, 2009 EDA meeting, the EDA approved the 2010 EDA projects and goals,
including the coordination between Economic Development staff and the Energy City Commission to
partner on opportunities to promote Energy City as an economic development tool.
Staff is asking the EDA for $5,000 to sponsor the 2010 EnergyExpo to help cover the costs of
advertising.
Attachments
• 2009 Energy Expo Budget
• 2010 Energy Expo Budget
• Exhibitors and Sponsor spreadsheet
ActlOn Motion by Second by Vote
FOllow Up
Q\Usexs\dhuebner\AppData\Local\Microsoft\Windows\TemporaryIntemet Files\OLK87E4\EDA Memo 1 11 10 (2).doc
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